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6 Tips for WPML Speed Optimization in WordPress

It is thought that WPML can be a wordpress plugin that is heavy and it might be slow.

Certainly, it is not the fast content translation plugin, but WordPress can be optimized to have less impact on the total loading time.

Keep reading to learn some tips and recommendations about optimizing WordPress speed to make a WPML WordPress website load faster.

wpml speed optimization for wordpress
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Why it is important to have a fast loading website?

The metrics yielded by optimizing Core Web Vitals as of mid 2021, are considered a weighty factor when it comes to ranking and placing websites in SEO positioning.

This implies that Google will consider Core Web Vitals metrics for ranking websites, so the relevance of this tool in SEO is more than obvious.

If you are a WordPress user looking to improve your SEO positioning, optimizing Core Web Vitals is your best alternative.

This implies that from May 2021 Google will not only consider the content of the pages for positioning, but also the technical aspects of SEO in terms of user experience on the site.

In the following images you can see that this website is getting 95 score vaules in PageSpeed Insights on mobile, and 100 score in desktop. It is possible to optimize a WordPress website and have a fast WPML website.

PageSpeed-Insights-WPML-Speed-Wordpress-January-2022-mobile
PageSpeed Insights WPMLSpeed WordPress January 2022 mobile
PageSpeed-Insights-WPML-Speed-Wordpress-January-2022-Desktop
PageSpeed Insights WPML Speed WordPress January 2022 Desktop
Vultr High Frequency GTmetrix speed test Barrazacarlos December 2021
Cropped photo of hosting platform for storage servers

What to consider before using WPML?

WPML is one of the most popular mutlilingual wordpress plugin available. For sure, there are some WPML alternatives that can be different options, but WPML do has its advantages but also disadvantages.

WPML do has the advantagbe that can translate even the most difficult strings in a website. WIth this every part of a WordPress website can be translated.

As well, with the combination of manual and automatic translation with DeepL, WPML offers no limit in the amount of content to be translated.

But, it is worth to be considered that as WPML grows in number of languages, and content, the translated content will be stored in your own server. Meaning that somehow it will have some impact on your website.

Yes, a page can be loaded fast, but also the server database will need more resources as the website grows.

Therefore, if you are really worried about the speed of you website, check out this Weglot Review, and analyze if it might be a better option.

Of course, if you want to keep further with WPML, keep reading the following tips that might help you to have a fast WPML WordPress Website. 

WPML Speed Optimization Tips

Mainly, the optimization has in focus WordPress and not directly WPML.

These are useful tips that you can take into account to optimize the WPML speed.

Tip 1: Improve your Hosting

Improving your hosting is one of the strategies you can use to optimize the speed of your WordPress Website, since the response time of the server and consequently the loading speed of your website depends on it.

Some managed hosting platforms, such as Vultr, can provide your site with high loading speed, helping you to improve its SEO positioning.

Vultr offers VPS Servers, which means that it offers the great performance of dedicated servers but with the price of shared servers, since they are physically hosted in a shared hosting, but thanks to virtualization technologies, it can generate that independency between users.

Keep in mind that a large part of the loading speed depends on the server where your website is hosted, therefore choosing a good, fast and reliable host provider is key to performance.

Tip 2: Switch to WebP images

woman asian software

The WebP format is a type of image that Google provides to its users, it is presented in compressed form and this allows it to be less heavy but with the same quality of JPEG.

By changing the images on your website to a WebP format it is possible to improve the loading speed and optimize the user interaction with the pages, without reducing the quality of the image.

Optimizing WordPress requires improving the user experience and loading speed is part of it, that is why it is among the metrics considered in the quantification.

There are plugins such as ShortPixel that support image optimization and image conversion to WebP.

Some other alternatives is to search on Google “Convert JPG to WebP” and you will find available free tools to do the conversion.

Tip 3: Install WP Rocket

WP Rocket

WP Rocket is a caching plugin that allows you to optimize WordPress Speed by compressing the code, without the need to be an expert in the programming area.

With this plugin, in a short time your site will be optimized, you will have more chances to increase visits and thanks to the improvement in metrics, your positioning will improve.

Tip 4: Serve static content with Statically

Statically

There are some assets in website that are statics, such as logo or even the favicon, and accelerating it with Statically is an excellent alternative.

Statically is a plugin that allows you to accelerate this type of fixed content on your website, which increases the loading speed and contributes to optimize the Core Web Vitals.

Tip 5: Use only the necessary resources with AssetCleanup

Asset CleanUp

In addition to having a cache plugin, it is advisable to install on your site another one that is responsible for removing all unnecessary elements of the pages, so that the loading speed is not affected and users remain on it.

AssetCleanup is a WordPress plugin that takes care of removing unnecessary elements on websites, allowing you to reduce loading time by leaving only what is necessary.

An example of what AssetCleanup can do can be found in the forms that use CSS and JS files, which are not really necessary, except on the contact page.

Therefore, with this plugin you can prevent these files from being loaded on the rest of the pages of your website, considerably improving the loading speed, which translates into optimizing Core Web Vitals.

With AssetCleanup it is also possible to reduce HTML code, remove unnecessary links and much more.

Finally, bear in mind that in order to keep your website competitive and improve its positioning, it is essential that users enjoy the best possible experience when entering the page.

For this, Google has considered the metrics provided by Core Web Vitals as a weighty factor, so optimizing them will be fundamental.

Tip 6: Use CDN Cloudflare

Cloudflare-logo

Cloudflare is one of the most popular CDN available to be used for WordPress.

Since it is a free CDN, Cloudflare is easy to access.

Installing Cloudflare as a CDN just require to set the DNS hosting in Cloudflare servers.

Extra Recommendation to optimize Core Web Vitals

If you are still trying for yourself and you can’t get to improve your Page Speed Insights and optimize your Core Web Vitals, then it might be recommended to ask for extra help.

There are several Fiverr Freelancers that can improve your Core Web Vitals.

Rehmat was the Freelancer that help this website to improve its speed: https://fvrr.co/3pDuhWJ

Or You can also search for other freelancers that optimize core web vitals.

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