Translatepress Review | Create a WordPress Multilingual Site


Nowadays it is vital to adapt to the strategies that arise in digital marketing to offer a quality service that fits the different needs of the consumer.

Using Translatepress you can create a multilingual WordPress site with the potential to increase your web presence and boost your sales by attracting users from other countries.

Written by
Table of Contents
Recommended for free use

Translatepress helps you to create a multilingual wordpress websites in just minutes and for free.

You can start using this plugin by downloading it from the Plugins area.

If you are looking for a free multilingual WordPress Plugin, Translatepress could be one option to be considered.

Price per Value

If you use the free version of Translatepress, it certainly have a great value, but the premium version could turn be higher price compared to other plugins.

Ease of Use

Translatepress has an easy to install set up, and the front end translation is user friendly.

Translation Speed

If the automatic translation is used, it would speed up the translation process, but the free version will need manual translation.

Automatic Translation Accuracy

The business paid version of Translatepress can be integrated with DeepL, which is an accurate translation.

Multicultural business people celebrating win while playing table football

Why have a multilingual site?

Having a multilingual WordPress website allows you to reach a larger number of people, who will be able to interact with it and make their purchases with confidence knowing exactly what you are offering them through words they know, thus avoiding unintentional errors due to ineffective communication.

People who use the Internet to browse different websites, either in order to purchase a product, goods and services or simply to search for valuable content that is of interest to them, are discouraged and choose not to consult those pages that are not in their native language because they will not understand what is written on them.

Marketing research has found that 72.1% of consumers choose to access blogs that are in their own language, which shows how useful it is to provide your site with multilingual capabilities.

On the other hand, many of those interviewed in this research made it clear that they prefer to get information in a language they are fluent in, rather than a cheaper price for what they want to buy.

Based on the above, it is possible to infer that they are willing to pay more money if it means that they will be able to meet their needs in their own language.

What is Translatepress?

Simply put, Translatepress is a good tool to make WordPress multilingual. It is a translation plugin that anyone can use to enhance their website, since you can translate your content directly from the front-end or design development of each page. 

In turn, it has full support for WooCommerce and the development of complex themes that are usually part of the work of site creators. In short, it is an ideal translation plugin for WordPress that is easy and intuitive to use and fits the requirements of different designers, entrepreneurs, marketers or any other professional who is dedicated to the creation of a digital platform.

With Translatepress your website will be completely translated in a few minutes, improving the choice of your keywords by users interested in them. 

This will increase the number of visits you receive and increase the chances of appearing in the top search results, making users stay longer, since they enjoy understanding all the content you offer them.

Translatepress works with WordPress, the platform that supports most websites on the internet, allowing you to offer the same information in multiple languages and become multilingual pages with the ability to automatically translate content based on the visitor’s current location or when they select it as part of their preferences.

There are many multilingual plugins currently on the internet but Translatepress is one free option at this moment, as well it has a number of benefits such as the ones mentioned below.

It is fair to mention that some people consider Translatepress to be great for creating a multilingual WordPress site. However, there are some factors that may be against it.

Translatepress Advantages

It allows you to create several translations at the same time, even using live editors to translate visual aspects of your page and more.

With this automatic translation plugin you save time transforming your content into different languages, so that it is available to a greater number of users on the internet.

It offers modern and special translations for WordPress.

It is an extremely easy to use and intuitive plugin, you just have to mark the text and it will be translated immediately.

While the translation process takes place Translatepress takes care of the back-end, thus contributing to the words obtained are effective for SEO.

It has an efficient free version, while the premium version increases its full potential in the phrases that are part of the meta descriptions, SEO Pack extensions, the alternative text of the images and more.

Your page will have a customized language selector, in addition to the automatic detection of the language chosen by each user when entering the website.

Translatepress Disadvantages

The cost of the premium version is somewhat high for some users.

It does not have live chat support.

Its free version only allows one additional language, with no meta description translation available and no automatic visitor redirection.

To access all Translatepress features without limitations, it is necessary to pay for a premium subscription.

In short, Translatepress is lightweight, fast and offers full support for Woocommerce, SEO, automatic deepl translations, frontend, translator account and more. Basically, it has everything you may require in a multilingual translation plugin for your website.

However, the free version is enough to create an exhibition site or to learn how to manipulate Translatepress and then acquire the premium subscription with all its versatility; because it is precisely the one that will give you the possibility to offer users what they are looking for in their own language, since they will be automatically redirected.

If a user visits your website for the first time, after the contents are translated into the language of his preference, he will be registered so that the next time he accesses it, he will find the version he has previously chosen without requiring any action on his part.

Dare to create your multilingual WordPress site with Translatepress and discover how it will make a difference in the number of visits you receive and the time spent by these users on your pages, who will find themselves enjoying the content you present to them, whether it is about products, services or simply information of value to them.

Translatepress Pricing

Translatepress is based on a annual license plan.

Here you can find Translatepress cost.

79 per year
  • 1 Website
  • SEO Pack Addon
  • Multiple Languages Addon
  • Integration with Google Translator
139 per year
  • 3 Websites
  • SEO Pack Addon
  • Multiple Languages Addon
  • Integration with Google Translator
  • Integration with DeepL
  • Automatic User Language Detection
199 per year
  • Unlimited Websites
  • SEO Pack Addon
  • Multiple Languages Addon
  • Integration with Google Translator
  • Integration with DeepL
  • Automatic User Language Detection

Translatepress Alternatives

WPML is one of the best alternatives if you want a translator plug-in for WordPress. In principle, it means exactly what it is.

Well, it is an acronym for WordPress Multi Language, where it is characterized as “the most complete translator plugin” according to many SEO experts.

WPML is a paid plugin, that many claim that it is worth every penny of its cost.

Since, the WPML interface is one of the easiest to use, it allows you many options, whether it’s an E commerce web or more. 

WPML now is focusing more into be an automatic WordPress translation plugin.

WPML Deepl integration has improved their translations, although it still has some words that you will still have to adjust.

But WPML already has an easy to use advanced translation manager.

Weglot is one of the best plugins on the market to make a multilingual site, the reason for this is because its interface is easy to use and all its functions are very useful.

Although you can only choose a target language when it is free and all the additional target languages are only available when you pay for the plugin.

After we activate it, the Weglot machine translation will do all the work, doing the translations of all the words into the language of preference of the reader.

One of the best advantages that Weglot has is that it allows you to generate a URL structure that is designed for SEO.

This will allow your website to appear in all the search engines of the different languages.

To learn more how Weglot work, you can read our Weglot Review.

More about Multilingual WordPress.