How to get more SEO Backlinks and rank higher on search engines

How to get more SEO Backlinks and rank higher on search engines
Written by

SEO backlinks are one important ranking factor that can help your site to appear in the top spots of search engines.

Backlinks are a signal to Google that your website is relevant towards a given topic, since the backlinks are created as a vote of confidence from another website to yours.

Backlinks might be one of the most time consuming aspects of SEO, as it requires to either purchase them or contact other sites to create a backlink to yours.

To earn backlinks requires time, as getting too much links from an uncoming site can actually damage your site as it might bee seen as spammy.

What is best for site owners is to gradually grow in the number of the links to your site and build a proper backlink profile that nurtures your site rather then hurting.

But how to get more SEO backlinks?

There are several methods that can be done that we will discuss further in this article.

What is a backlink?

A backlink is an incoming link to a website or web page.

Backlinks are also known as inbound links, inlinks, and inward links.

They are created when one website links to another.

To know the quality of a backlinks there are some metrics that can be considered to say that it is good or it is just a simple link without a great added value.

There has been created two metrics by the companies MOZ and Ahrefs.

These two businesses have simulated Google algorithm and have created the Domain Authority and Domain Rating respectively to state the importance of a website in the search engines eyes.

A website can have a score from 0 to 100 in the Domain Authority and Domain Rating, and the higher the more probable will be that it is a site with authority.

Sites like Google, Facebook, and Youtube have Domain Authority and Ratings higher than 95, which as you may imagine, it is an extremely high valuable site.

Backlinks from sites with DA and DR higher than 70 can be more valuable than those who have lower numbers.

As well, another important aspect to consider in the quality backlinks is the organic search traffic.

The more visitors a website is attracting, the relevance it is attracting and more importance of backlinks from that site.

Are those metrics the most important and unique to check out, not only, it is also neccessary to consider the category of the website.

Why are backlinks Important?

Backlinks are important because they help search engines determine the quality and relevance of your website.

If you have a lot of high-quality backlinks, it tells search engines that your site is popular and trustworthy.

This can help you rank higher in search results.

As Google still has backlinks as a way to measure the relevance of a website, then it is important to generate backlinks back to your website with the proper anchor text or keyword on it.

What are the Types of Backlinks?

There are numerous types of backlinks, but the most common and important are dofollow and nofollow.

Dofollow links are those that pass link juice to the linked site, while nofollow links do not.

Dofollow links are indicating search crawlers to keep their path towards the linking site, which it is said that a Dofollow link passes SEO link juice and it transmits relevancy to the other site.

Nofollow links doesn’t mean are useless, but they can also achieve to generate referral traffic and they will still connect back to your site.

What is search engine optimization SEO?

Search engine optimization (SEO) is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs).

SEO can be done either on-page (i.e., within the website or web page itself) or off-page SEO (i.e., through external factors such as link building and social media engagement).

The number of backlinks that a website has for search engine optimization will become useless if the quality of them are not from High-Authority sites.

To rank in Google, both actions are required and the mix is what will help your site to rank higher.

What does a Link Building SEO strategy includes?

A backlink SEO strategy generally includes acquiring links from high quality websites, which can help improve a website’s search engine rankings.

This can be done through various methods such as guest blogging, directory submission, and social media outreach.

It is important to note that not all links are created equal, and it is often better to have fewer high quality links than many low quality ones.

There are some PR strategies where some SEO strategists have done such as creating a piece of content based on a relevant news, and shared it to journalists, where they eventually add the article to major newspaper websites.

With this tactic can be obtained a number of links from different websites.

Beside the importance of the website, a Link Building strategy should consider the category of the page.

A related site will bring more relevancy with its backlinks.

Types of Link Building strategies

There are many different types of link building strategies that can be used to improve the search engine optimization of a website. Some common strategies include guest blogging, directory submissions, and social bookmarking.

Guest Blogging and Email Outreach can be considered one of the best ways to get many backlinks from important sites.

Usually packages that are sold online with 100 backlinks or more are from strategies such as blog comments, which in reality they don’t add that much value to a site.

Creating infographics has also been another link building strategy that has worked out good to get Backlinks from High-Authority sites, as the quality of an infographic content is worth to be share and added to a site.

Also, creating content with statistics has been another type of strategy, as numbers are usually shared to show authority and they get a link back to your website.

There are some other strategies such as profile creation in relevant site to get more backlinks with its anchor text, but those are not really links that are helpful.

Places to get backlinks to your site

There are a few key ways to get more SEO backlinks and rank higher on search engines.

First, make sure your website is high quality and informative.

Secondly, reach out to other websites in your industry and offer to guest blog or write an article for them.

This will give you an opportunity to link back to your own website.

Finally, be active on social media and include links to your website in your posts.

By following these steps, you can increase your chances of ranking higher on search engines and getting more traffic to your website.

If you need some sponsored guest posting sites that can deliver you a high quality backlink, there are tools like Linkatomic, Publisuites, Adsy, Coobis, Getlinko and SeedingUp that can help you to actually check out the site where you will get the backlinks for SEO.

Sometimes hiring professional freelancers, specially the Fiverr backlinks gigs, are not as high quality as they mention to be, so it is better to analyze by yourself the website and to the reach directly from the platform.

The process of email outreach requires to do the use a backlink audit tool, do your competitive backlink research, find the person who is in charge of the website, and then requesting to do the backlink.

You can offer a guest post, an infographic or to pay in exchange of the backlinks.

But as this process takes time, using platofrms as the following can specially save you time on the process.



Linkatomic is a great website to find high-quality links. Its interface is user-friendly and gives you access to a large catalog of digital media, including personal blogs and well-known newspapers. You can filter the media by traffic and authority, type of web, subject, price, language, and country.

When you purchase a sponsored article from Linkatomic, you can include backlinks to your website. You can specify if you want the backlinks to be dofollow, nofollow or sponsored.


publisuites logo

One of the best advertising platforms that allows easy communication between publishers, advertisers, writers and influencers.

Publisuites provides a marketplace for sponsored blog posts, where you can advertise your website or create content for the website you would like to have the sponsored post.

There are websites from many places around the world, but it is dominated by websites from Spain. It also has a significant number of US websites, as well as some from other countries like Germany, France, and Mexico.

The platform provides website metrics such as DA, DR, and organic traffic data analyzed through Google Analytics connections.


Adsy logo

Adsy is a content management platform that also provides sponsored blog posts to its users. Adsy is part of Links Management, a well-known website for link building.

As a user, you can add money to your balance in Adsy. This will allow you to check out the websites’ names, DR, DA, website traffic, category, and more information. This sponsored blog posts website has long lists of available websites to create guest posts. Prices range from different amounts.



If you’re looking for a wide variety of quality sponsored blog posts to choose from, Coobis is the right platform. Coobis sources websites from all around the world, since it has offices in several countries.

Coobis is an influencer marketing platform that allows publishers and advertisers to connect easily. Coobis also provides the option to show key metrics of websites in their lists, so advertisers can select the website that best fits their needs. Websites are ranked from low to high authority domain, making it easy to filter by category, DA, DR, and price until you find the perfect sponsored guest post.


getlinko logo

Getlinko is a newer sponsored posts platform that is growing steadily. It doesn’t have thousands of websites like the other websites mentioned here, but it is still expanding.

You also have the option to filter by DA, DR, category, country and more important metrics that SEO professionals analyze to get a sponsored blog post.



SeedingUp is a German-based SEO link building company that support a SEO strategy since it has several websites from around the world.

SeedingUp offers a platform for bloggers and businesses to connect and collaborate on sponsored content opportunities. SeedingUp operates globally, with a presence in several countries, which gives users access to a wider range of blogs to choose from. This makes it easier to find the best blog for your business and budget.

The user interface could be seen as less user friendly when compared to its competitors, but the prices for sponsored blog posts are a bit lower, or it can depend on the blog that is selected.

More about SEO
Table of Contents