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7 Best Marketing Automation Software for Small Business in 2022

Best Marketing Automation Software for Small Business
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There are a number of marketing automation software for small businesses available on the market today.

However, not all of them are created equally with their user interface, and they will deliver different experiences to create an automation process for businesses and startups.

In this article, we will take a look at seven of the best marketing automation software solutions for small businesses in 2022.

Each of these solutions has its own unique features and benefits that can help small businesses to improve their marketing efforts and bottom line.

We will also briefly touch on some of the key things to look for when choosing a marketing automation software solution for your business.

Choosing the best marketing and sales software for your automation needs doesn’t have to be difficult, as most of them offer email marketing tool for your business on an integrated way to build up your automation system easily and without any complications.

So, without further ado, let’s take a look at the seven best marketing automation software solutions for small businesses in 2022:

1. Sendinblue

2. Constant Contact

3. Sendpulse

4. GetResponse

5. Activecampaign

6. ConvertKit

7. Hubspot

Find the Best Marketing Automation Software for Small Businesses

Sendinblue

Sendinblue logo

If you are looking for the best marketing automation platform for small businesses, then Sendinblue must be considered.

Sendinblue is a powerful marketing automation software that helps businesses increase their sales and conversions.

It provides a wide range of features to help businesses automate their marketing tasks, including email marketing, SMS marketing, and more online marketing tools.

Sendinblue marketing automation tools include a wide range of integrations with other popular software to help businesses even further to create personalized marketing functions.

It provides a way to quickly and easily expand your business by having a digital marketing platform with all the necessary tools to create your own marketing campaign through email or messaging.

Sendinblue has a free trial where you can start to test out their marketing hub tools to help your marketing and sales team to deliver campaigns.

You can use Sendinblue to cultivate a more consistent and reliable relationship with your customers, as it provides you with the right tools to automate and channels to streamline your marketing.

This can be done through email campaigns, automated marketing, CRM integrations, contact centralization, transactional emails, or interactive chat.

Constant Contact

Constant Contact logo

Constant Contact is one of the best marketing automation tools for small businesses automate that helps them with their marketing tasks and improve their customer engagement.

The marketing automation solution includes features such as email marketing, social media marketing, and contact management.

Constant Contact’s marketing automation service is easy to use and provides users with the ability to create customized campaigns that can be targeted to specific customers.

Constanct Contact has several automation features designed to help you expand your audience and increase engagement.

Here are some of the key features:

List segmentation: You can divide your contact lists into smaller, more targeted groups based on interests or demographics.

This makes it easier for small business owners to send targeted content that is relevant to each group’s interests.

Time-based email campaigns: You can automate your email marketing automation campaigns to send at specific times or intervals. This ensures that your contacts receive timely information that is relevant to their needs.

Automated drip campaigns: With drip campaigns, your sales and marketing team can automatically send a series of emails over time. This marketing tools allows you to nurture your leads and build relationships with your contacts.

Sendpulse

Sendpulse logo

Sendpulse is a marketing automation software that helps your business to set automation workflows of marketing campaigns.

It includes features such as email marketing, SMS marketing, web push notifications, and more.

Sendpulse also offers a wide range of integrations with other software and services, making it a flexible and powerful tool for businesses of all sizes.

Sendpulse has a drag and drop Email Builder for HTML Emails making easier for small business owners and marketers to set up a better design with the right call-to-actions and catchy headers to get the user attention.

Sendpulse integrates with popular CRM and marketing automation eCommerce platforms such as Salesforce, HubSpot, Shopify, Zapier, and Google Analytics to make it easier for you to manage your customer engagement.

The software is also available in multiple languages including English, Spanish, Russian, Ukrainian, and Portuguese.

GetResponse

GetResponse logo

Getresponse’s marketing automation software is designed to help businesses automate their marketing services and sales processes.

It includes a wide range of features, such as lead capture, email marketing, campaign management, and CRM integration.

Getresponse’s software is easy to use and can be customized to fit the specific needs of each business.

Getresponse is simple to use and it has more than 100 integrations with other applications.

Email marketing and automation tools help you reach customers and prospects through personalized, targeted emails. GetResponse is an email marketing software that not only helps you create beautiful emails but also automate your marketing tasks.

Getresponse is one of the most popular email marketing platforms in the world, with more than 350,000 customers in 182 countries. The software has been translated into 21 languages and offers more than 1,000 templates for creating newsletters and customizable sign-up forms.

ActiveCampaign

Activecampaign logo

ActiveCampaign is a marketing automation software that allows businesses to automate their marketing solutions to follow up the communication with their customers.

It includes features such as email marketing, lead management, contact management, and campaign management.

ActiveCampaign also offers a number of integrations with third-party applications, making it a versatile tool for businesses of all sizes.

ActiveCampaign provides users with the ability to manage their sales, marketing and customer relations from a central platform. It also provides features that allow for the integration of data from third-party applications, which makes it easier for users to keep track of their sales pipeline and customers. ActiveCampaign’s pricing is based on the number of contacts in a user’s database, and starts at $9 per month for up to 500 contacts.

Convertkit

Convertkit logo

Convertkit is a powerful marketing automation software that helps you easily convert prospects into customers.

It has a wide range of marketing automation features that allow you to create beautiful email campaigns, landing pages, and autoresponders.

Plus, it integrates with all the major email service providers so you can easily reach your audience.

Convertkit enables you to create sophisticated email marketing campaigns.

Convertkit’s marketing automation software gives you the ability to create complex email marketing campaigns.

Convertkit plan costs $15 USD on a monthly charge basis, and if your require a newsletter referral system. subscriber scoring and advanced reporting tools, the price goes up to $29 USD.

Hubspot

Hubspot logo

HubSpot is one of the most popular marketing automation software solutions on the market today.

It offers a comprehensive suite of tools that can help businesses with everything from email marketing to SEO and social media management.

HubSpot also has a strong focus on providing users with data and insights that can help them to improve their marketing efforts over time.

Hubspot’s marketing automation software is designed to help businesses grow by attracting and retaining more customers.

The software provides a comprehensive set of tools to create and track marketing campaigns, as well as analyze and report on their results.

Hubspot marketing automation software is easy to use and helps businesses save time and resources by automating routine tasks.

Hubspot marketing hub will help you out with more than just setting marketing workflows, but it will help your team to be up to date with topics such as inbound marketing with their academy that will teach you marketing strategies to grow your business website.

What is marketing automation?

Marketing automation is the process of using software to automate marketing tasks.

This can include anything from sending emails to creating and managing social media campaigns.

Marketing automation can help you save time and money by automating repetitive tasks, and it can also help you improve your customer relationships by providing valuable data and insights.

There are a number of reasons why marketing automation is important.

First, it can help businesses automate repetitive tasks, such as sending out email campaigns or social media posts.

This can free up time for marketing teams to focus on more strategic tasks.

Additionally, marketing automation can help businesses track the results of their marketing campaigns and programs, providing valuable insights into what is working and what isn’t.

Finally, marketing automation can help to nurture leads and turn them into customers, making the sales process more efficient.

Why business should implement marketing automation platforms?

There are many reasons why businesses should implement intelligent marketing automation platforms.

Marketing automation workflows can help businesses save time and money by automating repetitive tasks, such as email marketing, social media posting, and targeted ads.

Additionally, marketing automation can help businesses track their customer’s behavior and engagement, allowing them to better tailor their marketing efforts.

Overall, marketing automation platforms can help businesses improve their efficiency and effectiveness, leading to increased sales and profits.

How to choose a marketing automation tool?

When choosing a marketing automation software, there are a few things to consider.

The first is what features you need and whether the software offers them.

The second is ease of use; you want a platform that is easy to learn and use so you can get the most out of it.

The third is price; you want to find a software that fits your budget.

Finally, consider customer support; you want a software that offers excellent customer support in case you have any questions or need help using the platform.

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