What is a buyer persona and why should it be defined?

What is a buyer persona and why should it be defined

If you don’t know what a buyer persona is, and you are setting up a digital marketing strategy, don’t waste any more time. Read this article to learn what should be a priority.  Also, learn a little more about what Inbound Marketing is, and what its purpose is. Written by This post is also available […]

What is brand awareness and how can it be positioned?

What is brand Awareness and how can it be positioned

If you don’t know what brand awareness is yet, and you have a product or service on the market, we tell you that you may be walking in the wrong direction without even noticing it. Read on to learn what it is, why it’s important, and how to achieve brand awareness. Written by This post […]

What is a Brand Ambassador and why should they be developed in companies?

What is a Brand Ambassador and why should they be developed in companies

Nowadays, everyday life goes around social networks and virtual presence, so it is increasingly common to orient marketing strategies to this medium. In this sense, having the support of a Brand Ambassador can be one of the best decisions for your business to grow. Written by This post is also available in: English Español Deutsch […]

What is Lead Generation?

What is Lead Generation

Nowadays there are many tools available to make the most of a company’s virtual presence, so it is worth knowing everything about digital marketing, including the term Lead Generation and more. Written by This post is also available in: English Español Deutsch Italiano Português Français Русский 简体中文 Nederlands polski العربية 日本語 Table of Contents Definition […]

What is Video Marketing?

What is video marketing

Every day more and more companies are joining the digital media and enjoying its virtual presence and all it has to offer.  Discover in this post what video marketing is, why use it as a strategy and the advantages it offers, so you can take advantage of it for the benefit of your business. Written […]

What is user generated content and how to take advantage of it?

What is user-generated content and how to take advantage of it

Digital presence is a fundamental aspect of companies in today’s world that is worth knowing and exploiting; however, to make use of it you need to know everything it has to offer. Discover what is user-generated content and how to use it to your advantage. Written by This post is also available in: English Español […]

5 Trends in Digital Marketing for Entrepreneurs and SMBs

5 Trends in Digital Marketing for Entrepreneurs and SMBs

Keep reading to learn more about some trends in Digital Marketing that can give you ideas to improve your business. Written by This post is also available in: English Español Deutsch Italiano Português Français Русский 简体中文 Nederlands polski العربية 日本語 Table of Contents 1. Increase use of Artificial Intelligence Reasons for adopting AI (Single Grain) […]

The importance of digital marketing training

The importance of digital marketing training

Digital Marketing is constantly evolving. And it really happens, that what you might have learned about digital marketing 5 or 10 years ago, it might not work the same way now. Did we knew about TikTok or InstaReels time ago? That is a proof of what I mean. Keep reading more about the importance of […]

Top 10 Email Marketing Platforms

Top 10 Email Marketing Platforms

If you are looking for Email Marketing platforms that will help you to expand your online business, and to retain as many potential customers as possible in the shortest amount of time, we recommend you to keep reading our article.  At least one of the 10 that we will present will suit your needs, it’s […]

6 Shutterstock Alternatives | Find out great options!

Shutterstock Alternatives

Written by This post is also available in: English Español Deutsch Italiano Português Français Русский 简体中文 Nederlands polski العربية 日本語 Table of Contents Shutterstock Shutterstock is a website that allows you to download images, vectors, GIFs, videos and other resources that can facilitate the creation and editing of visual content. Its goal is to help […]