{"id":72051,"date":"2020-11-10T01:10:23","date_gmt":"2020-11-10T01:10:23","guid":{"rendered":"https:\/\/barrazacarlos.com\/13-melhores-exemplos-de-publicidade-social-videos-imagens\/"},"modified":"2022-07-20T11:27:34","modified_gmt":"2022-07-20T18:27:34","slug":"exemplos-de-publicidade-social","status":"publish","type":"post","link":"https:\/\/barrazacarlos.com\/pt-br\/exemplos-de-publicidade-social\/","title":{"rendered":"&#x2b50;&#xfe0f; 13 Melhores Exemplos de Publicidade Social [Videos &#038; Images]"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"72051\" class=\"elementor elementor-72051 elementor-36014\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-474de5d6 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"474de5d6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-62f3b647\" data-id=\"62f3b647\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4c352037 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4c352037\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-76ee1d6a\" data-id=\"76ee1d6a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4fd7bcd2 elementor-widget elementor-widget-heading\" data-id=\"4fd7bcd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">&#x2b50;&#xfe0f; 13 Melhores Exemplos de Publicidade Social [Videos &#038; Images]<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-2120b04d elementor-widget elementor-widget-image\" data-id=\"2120b04d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2019\/01\/Social-Advertising-examples.webp\" class=\"attachment-full size-full wp-image-193929\" alt=\"Exemplos de Publicidade Social\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2019\/01\/Social-Advertising-examples.webp 1280w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2019\/01\/Social-Advertising-examples-300x169.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2019\/01\/Social-Advertising-examples-1024x576.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2019\/01\/Social-Advertising-examples-768x432.webp 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71d91a58 elementor-widget elementor-widget-heading\" data-id=\"71d91a58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Escrito por<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74aa0b09 elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"74aa0b09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-ef43aea elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tCarlos Barraza\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-476dca5 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>novembro 10, 2020<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-6cd9597 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/barrazacarlos.com\/pt-br\/category\/marketing-digital\/\" class=\"elementor-post-info__terms-list-item\">Marketing Digital<\/a>, <a href=\"https:\/\/barrazacarlos.com\/pt-br\/category\/marketing-digital\/social-media-pt-br\/\" class=\"elementor-post-info__terms-list-item\">Social Media<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a76791 elementor-widget elementor-widget-text-editor\" data-id=\"4a76791\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Dentre as diferentes formas que existem para tentar dar uma mensagem, uma delas \u00e9 atrav\u00e9s dos exemplos da publicidade social. Totalmente diferente de uma publicidade on-line feita por qualquer pequena empresa. O uso de diferentes tecnologias fez com que ao longo do tempo diferentes mensagens sociais chegassem a um maior n\u00famero de telespectadores.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3c42650f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3c42650f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6002c231\" data-id=\"6002c231\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed74816 elementor-headline--style-highlight elementor-widget elementor-widget-animated-headline\" data-id=\"ed74816\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;highlighted_text&quot;:&quot;Publicidade Social?&quot;,&quot;headline_style&quot;:&quot;highlight&quot;,&quot;marker&quot;:&quot;circle&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;highlight_animation_duration&quot;:1200,&quot;highlight_iteration_delay&quot;:8000}\" data-widget_type=\"animated-headline.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 class=\"elementor-headline\">\n\t\t\t\t\t<span class=\"elementor-headline-plain-text elementor-headline-text-wrapper\">O que \u00e9 <\/span>\n\t\t\t\t<span class=\"elementor-headline-dynamic-wrapper elementor-headline-text-wrapper\">\n\t\t\t\t\t<span class=\"elementor-headline-dynamic-text elementor-headline-text-active\">Publicidade Social?<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-114c7a1 elementor-widget elementor-widget-text-editor\" data-id=\"114c7a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Para descrever este tipo de publicidade, acrescentei a defini\u00e7\u00e3o que Mar\u00eda Alvarado da Universidade Complutense de Madri escreveu em sua tese de doutorado em Publicidade Social: Um Modelo Emergente de Comunica\u00e7\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ccd292 elementor-blockquote--skin-boxed elementor-widget elementor-widget-blockquote\" data-id=\"9ccd292\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\t<i><b>Publcidade Social<\/b><\/i> \u00e9 a acitividade da comunica\u00e7\u00e3o com uma caracter\u00edstica persuasiva, paga, intencional e interessada que serve causas de interesse social. Atrav\u00e9s da m\u00eddia, ela tem objetivos n\u00e3o comerciais, buscando efeitos que contibuam a curto e longo prazo para o desenvolvimento social e humano. Pode ou n\u00e3o fazer parte de programas de mudan\u00e7a e consci\u00eancia social.\t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-386f762 elementor-widget elementor-widget-text-editor\" data-id=\"386f762\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Resumido, este tipo de publicidade:<\/p><ul><li>Ajudar causas de interesse social.<\/li><li>Objetivos n\u00e3o comerciais.<\/li><li>Espera o desenvolvimento social.<\/li><\/ul><p>Em outro artigo da mesma universidade, o autor Anton Alvarez mencionou que para uma campanha de propaganda social para mudar a sensibilidade das pessoas, n\u00e3o se pode ir completamente contra a mar\u00e9 de prefer\u00eancias sociais. Tem que contar com alguns de prefer\u00eancia com uma dessas chamadas &#8220;tend\u00eancias emergentes&#8221; para crescer com ela e tentar, de alguma forma, mold\u00e1-la, levando a sensibilidade social p\u00fablica aos interesses ou objetivos da campanha. Descobrir essas tend\u00eancias e aplic\u00e1-las para confiar na melhor estrat\u00e9gia \u00e9 o trabalho \u00e1rduo dos estrategistas de marketing social.<\/p><p>Com exemplos de publicidade social neste post, mostro que as empresas tamb\u00e9m est\u00e3o pulando na tend\u00eancia global em quest\u00f5es como os direitos das mulheres, e agora se desligam dos dispositivos m\u00f3veis. A Publicidade Social tenta fazer um chamado \u00e0 eventual necessidade da humanidade para as condi\u00e7\u00f5es adversas em que existe um grupo de pessoas ou toda a humanidade. O apelo n\u00e3o implica apenas em algumas tend\u00eancias que devem ser resolvidas, mas naqueles problemas que t\u00eam atormentado a humanidade como o cuidado com o meio ambiente, a luta pela redu\u00e7\u00e3o da pobreza e o cuidado com a sa\u00fade.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1caacb61 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1caacb61\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-29fb4009\" data-id=\"29fb4009\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42d47154 elementor-widget elementor-widget-heading\" data-id=\"42d47154\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Promotores Principais de Publicidade Social<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-a896684 elementor-widget elementor-widget-text-editor\" data-id=\"a896684\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Assim como no artigo de Alvarez, s\u00e3o mencionados tr\u00eas agentes principais que s\u00e3o os promotores da publicidade social.<\/p><ol><li>Historicamente, as primeiras foram as organiza\u00e7\u00f5es n\u00e3o governamentais (ONGs), associa\u00e7\u00f5es e grupos de pessoas afetadas pela marginaliza\u00e7\u00e3o: Cruz Vermelha, C\u00e1ritas&#8230;<\/li><li>Posteriormente, as pol\u00edticas atrav\u00e9s de tr\u00eas fazendas citaram o governo: governo central, regi\u00f5es aut\u00f4nomas e munic\u00edpios, que se juntaram \u00e0 primeira concorr\u00eancia publicit\u00e1ria dos anos 80<\/li><li>Finalmente, quem tamb\u00e9m entrou em jogo s\u00e3o entidades comerciais e outras institui\u00e7\u00f5es privadas que operam no campo social, como bancos e caixas econ\u00f4micas, empresas do setor energ\u00e9tico, funda\u00e7\u00f5es, etc., que descobriram que com isso recebem uma imagem social e melhoram sua reputa\u00e7\u00e3o junto ao p\u00fablico<\/li><\/ol><p>Dentro da defini\u00e7\u00e3o mencionada, a publicidade social n\u00e3o \u00e9 utilizada para fins comerciais, mas \u00e9 claro que a soma das empresas para as atividades de Responsabilidade Social tem ajudado a transmitir mensagens sociais. Tais exemplos de publicidade social tornam-se relevantes para ambas as causas, al\u00e9m de gerar um posicionamento de marca e mostrar seus consentimentos \u00e0s necessidades globais.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-537ffc6e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"537ffc6e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-65041ec6\" data-id=\"65041ec6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a3b88c elementor-widget elementor-widget-heading\" data-id=\"3a3b88c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Exemplos de v\u00eddeos de publicidade social<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b93cc73 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b93cc73\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d7be70f\" data-id=\"d7be70f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3bb2a16 elementor-widget elementor-widget-video\" data-id=\"3bb2a16\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=5b4fN-Q7MDs&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29c49a1 elementor-widget elementor-widget-text-editor\" data-id=\"29c49a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Uma campanha para impedir o uso excessivo de dispositivos m\u00f3veis foi criada pela Durex. \u00c9 interessante como as marcas globais podem criar produ\u00e7\u00f5es que n\u00e3o falam sobre o produto em si, por isso \u00e9 uma mistura interessante de publicidade social e posicionamento de marca.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-5ff4c46\" data-id=\"5ff4c46\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76f8acc elementor-widget elementor-widget-video\" data-id=\"76f8acc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=mtb3f_NAmK0&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-077af0f elementor-widget elementor-widget-text-editor\" data-id=\"077af0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>No pa\u00eds n\u00f3rdico, eles criaram o <a href=\"http:\/\/grey.com\/europe\/work\/key\/swedish-number\/id\/12871\/\" target=\"_blank\" rel=\"noopener\">n\u00famero sueco<\/a>, que se destina a discar qualquer n\u00famero que esteja dentro da Su\u00e9cia. O objetivo desta campanha \u00e9 celebrar os esfor\u00e7os de comunica\u00e7\u00e3o no pa\u00eds.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-e84018c\" data-id=\"e84018c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fddaac7 elementor-widget elementor-widget-video\" data-id=\"fddaac7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=tFyd0H0tpes&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47b4329 elementor-widget elementor-widget-text-editor\" data-id=\"47b4329\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Os direitos das mulheres assumiram um papel mais forte nos \u00faltimos anos, e assim a organiza\u00e7\u00e3o <a href=\"https:\/\/www.theunitedstateofwomen.org\/\" target=\"_blank\" rel=\"noopener\">United State of Women<\/a> lan\u00e7ou o seguinte v\u00eddeo que continua a promover a luta por seu importante papel na sociedade.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f61cad6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f61cad6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d299b85\" data-id=\"d299b85\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-921b71a elementor-widget elementor-widget-video\" data-id=\"921b71a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=jeQgSrKZ_EU&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa91a6a elementor-widget elementor-widget-text-editor\" data-id=\"aa91a6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Na Ucr\u00e2nia, o v\u00eddeo do <a href=\"http:\/\/inrespublica.org.ua\/\" target=\"_blank\" rel=\"noopener\">Institute Respublica<\/a> observa o poder social que pode ser alcan\u00e7ado ao mostrar ao cidad\u00e3o o trabalho colaborativo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-fc67cdb\" data-id=\"fc67cdb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-515c59a elementor-widget elementor-widget-video\" data-id=\"515c59a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=PIKewZLeWU8&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc5c1a0 elementor-widget elementor-widget-text-editor\" data-id=\"bc5c1a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.warchildholland.org\/\" target=\"_blank\" rel=\"noopener\">War Child Holland<\/a> \u00e9 uma ONG que visa investir em um futuro pac\u00edfico para a crian\u00e7a. O v\u00eddeo do Batman tem sido visto nas m\u00eddias sociais criando uma consci\u00eancia sobre a realidade infantil na guerra. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-8a106c5\" data-id=\"8a106c5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-912007f elementor-widget elementor-widget-video\" data-id=\"912007f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=V6-0kYhqoRo&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a8573b elementor-widget elementor-widget-text-editor\" data-id=\"8a8573b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.edeka.de\/homepage.jsp\" target=\"_blank\" rel=\"noopener\">Edeka<\/a> lan\u00e7ar, h\u00e1 alguns anos, um v\u00eddeo para sensibilizar as fam\u00edlias durante a \u00e9poca do Natal. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7612a201 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7612a201\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-365a30c2\" data-id=\"365a30c2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ea850b5 elementor-widget elementor-widget-heading\" data-id=\"2ea850b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Imagens da Publicidade Social<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2a7e332 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2a7e332\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-29a3331\" data-id=\"29a3331\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b4d6030 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"5b4d6030\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/words-kill-wars-social-advertising.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2NzcsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/words-kill-wars-social-advertising.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-4dcbf89\" data-id=\"4dcbf89\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ff0f481 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"5ff0f481\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-Advertising-Save-the-children.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2ODMsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-Advertising-Save-the-children.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75edb590 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"75edb590\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-cigarettes-trashtrails.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2NjUsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-cigarettes-trashtrails.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66516997 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"66516997\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-women-smoking.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2NzQsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-women-smoking.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-da2bf7b\" data-id=\"da2bf7b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2bce79f1 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"2bce79f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-man-is-fat.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2NzEsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-man-is-fat.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7063d84d elementor-invisible elementor-widget elementor-widget-image\" data-id=\"7063d84d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-forest-monkey-burning.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2NjgsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-forest-monkey-burning.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c997943 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"6c997943\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-Advertising-Amnesty-International.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2ODAsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-Advertising-Amnesty-International.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-84f6e16 elementor-cta--skin-cover elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"84f6e16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url();\" role=\"img\" aria-label=\"\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tO que s\u00e3o An\u00fancios Sociais em Marketing?\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tSe as informa\u00e7\u00f5es que voc\u00ea estava procurando eram mais sobre An\u00fancios Sociais em termos de Plataformas de M\u00eddia Social como Facebook, Instagram e Linkedin, voc\u00ea pode ler mais na pr\u00f3xima p\u00e1gina.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t<a class=\"elementor-cta__button elementor-button elementor-size-\" href=\"https:\/\/barrazacarlos.com\/pt-br\/anuncios-sociais\/\">\n\t\t\t\t\t\tLeia mais\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1c73b73c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1c73b73c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-398208d9\" data-id=\"398208d9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-552a0ce3 elementor-widget elementor-widget-heading\" data-id=\"552a0ce3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Refer\u00eancias<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7acb28f5 elementor-widget elementor-widget-text-editor\" data-id=\"7acb28f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"http:\/\/eprints.ucm.es\/10085\/1\/MetodPublSocialAntonAlv.pdf\" target=\"_blank\" rel=\"noopener\">Publicidad Social: Enfoques y M\u00e9todos de An\u00e1lisis<\/a><\/p><p><a href=\"http:\/\/eprints.ucm.es\/11522\/1\/T27111.pdf\" target=\"_blank\" rel=\"noopener\">La Publicidad Social: Una Modalidad Emergente de Comunicaci\u00f3n<\/a><\/p><p><a href=\"http:\/\/brightside.me\/article\/17-outstanding-examples-of-social-advertising-weve-seen-this-year-58205\/#image995705\" target=\"_blank\" rel=\"noopener\">Bright Inside<\/a><\/p><p><a href=\"http:\/\/blogvecindad.com\/tu-belleza-y-el-tabaco\/\" target=\"_blank\" rel=\"noopener\">Blog Vecindad<\/a><\/p><p><a href=\"http:\/\/enamorartedelarte.blogspot.mx\/2010\/05\/publicidad-creativa.html\" target=\"_blank\" rel=\"noopener\">Enamorate del arte<\/a><\/p><p><a href=\"https:\/\/thisisnotadvertising.wordpress.com\/tag\/amnesty-international\/\" target=\"_blank\" rel=\"noopener\">This is not advertising<\/a><\/p><p><a href=\"https:\/\/www.thedrum.com\/creative-works\/project\/save-the-children-war-redefining-childhood\" target=\"_blank\" rel=\"noopener\">The Drum<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5bcf8350 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5bcf8350\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2b4d7f19\" data-id=\"2b4d7f19\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4be0b444 elementor-widget elementor-widget-heading\" data-id=\"4be0b444\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Mais sobre as <b>Redes Sociais<\/b><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-2e935a61 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"2e935a61\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-76f6331a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"76f6331a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-48619c27\" data-id=\"48619c27\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-68a95eb8 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"68a95eb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;collapse_subitems&quot;:&quot;yes&quot;,&quot;marker_view&quot;:&quot;numbers&quot;,&quot;no_headings_message&quot;:&quot;N\\u00e3o foram encontrados cabe\\u00e7alhos nesta p\\u00e1gina.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<div class=\"elementor-toc__header-title\">\n\t\t\t\tTabela de Conte\u00fados\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__68a95eb8\" aria-expanded=\"true\" aria-label=\"Abrir Tabela de Conte\u00fados\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__68a95eb8\" aria-expanded=\"true\" aria-label=\"Fechar Tabela de Conte\u00fados\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__68a95eb8\" class=\"elementor-toc__body elementor-toc__list-items--collapsible\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a829c8c elementor-widget elementor-widget-global elementor-global-193782 elementor-widget-image\" data-id=\"a829c8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.financeads.net\/tc.php?t=52206C364270192B\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner-300x300.webp\" class=\"attachment-medium size-medium wp-image-193774\" alt=\"Coinbase Banner\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner-300x300.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner-1024x1024.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner-150x150.webp 150w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner-768x768.webp 768w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner.webp 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Escrito por Dentre as diferentes formas que existem para tentar dar uma mensagem, uma delas \u00e9 atrav\u00e9s dos exemplos da publicidade social. Totalmente diferente de uma publicidade on-line feita por qualquer pequena empresa. O uso de diferentes tecnologias fez com que ao longo do tempo diferentes mensagens sociais chegassem a um maior n\u00famero de telespectadores. 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