{"id":86696,"date":"2021-05-01T10:06:21","date_gmt":"2021-05-01T17:06:21","guid":{"rendered":"https:\/\/barrazacarlos.com\/social-advertising-examples\/"},"modified":"2022-07-20T11:27:31","modified_gmt":"2022-07-20T18:27:31","slug":"social-advertising-examples","status":"publish","type":"post","link":"https:\/\/barrazacarlos.com\/pl\/social-advertising-examples\/","title":{"rendered":"&#x2b50;&#xfe0f; 13 najlepszych przyk\u0142ad\u00f3w reklamy spo\u0142ecznej [Videos &#038; Images]"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"86696\" class=\"elementor elementor-86696 elementor-36014\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-474de5d6 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"474de5d6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-62f3b647\" data-id=\"62f3b647\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4c352037 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4c352037\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-76ee1d6a\" data-id=\"76ee1d6a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4fd7bcd2 elementor-widget elementor-widget-heading\" data-id=\"4fd7bcd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">&#x2b50;&#xfe0f; 13 najlepszych przyk\u0142ad\u00f3w reklamy spo\u0142ecznej [Videos &#038; Images]<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-2120b04d elementor-widget elementor-widget-image\" data-id=\"2120b04d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2019\/01\/Social-Advertising-examples.webp\" class=\"attachment-full size-full wp-image-193928\" alt=\"Przyk\u0142ady reklamy spo\u0142ecznej\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2019\/01\/Social-Advertising-examples.webp 1280w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2019\/01\/Social-Advertising-examples-300x169.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2019\/01\/Social-Advertising-examples-1024x576.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2019\/01\/Social-Advertising-examples-768x432.webp 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71d91a58 elementor-widget elementor-widget-heading\" data-id=\"71d91a58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Napisane przez<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74aa0b09 elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"74aa0b09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-ef43aea elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tCarlos Barraza\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-476dca5 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>1 maja, 2021<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-6cd9597 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/barrazacarlos.com\/pl\/category\/digital-marketing-pl\/\" class=\"elementor-post-info__terms-list-item\">Digital Marketing<\/a>, <a href=\"https:\/\/barrazacarlos.com\/pl\/category\/digital-marketing-pl\/media-spolecznosciowe\/\" class=\"elementor-post-info__terms-list-item\">Media spo\u0142eczno\u015bciowe<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a76791 elementor-widget elementor-widget-text-editor\" data-id=\"4a76791\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>W\u015br\u00f3d r\u00f3\u017cnych form, kt\u00f3re istniej\u0105, aby spr\u00f3bowa\u0107 da\u0107 wiadomo\u015b\u0107, jeden z nich jest poprzez przyk\u0142ady reklamy spo\u0142ecznej. Ca\u0142kowicie r\u00f3\u017cni si\u0119 od reklamy online wykonane przez ka\u017cdego ma\u0142ego biznesu. Wykorzystanie r\u00f3\u017cnych technologii sprawi\u0142o, \u017ce z czasem r\u00f3\u017cne komunikaty spo\u0142eczne docieraj\u0105 do wi\u0119kszej liczby odbiorc\u00f3w.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3c42650f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3c42650f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6002c231\" data-id=\"6002c231\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed74816 elementor-headline--style-highlight elementor-widget elementor-widget-animated-headline\" data-id=\"ed74816\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;highlighted_text&quot;:&quot;Social Advertising?&quot;,&quot;headline_style&quot;:&quot;highlight&quot;,&quot;marker&quot;:&quot;circle&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;highlight_animation_duration&quot;:1200,&quot;highlight_iteration_delay&quot;:8000}\" data-widget_type=\"animated-headline.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 class=\"elementor-headline\">\n\t\t\t\t\t<span class=\"elementor-headline-plain-text elementor-headline-text-wrapper\">Co to jest <\/span>\n\t\t\t\t<span class=\"elementor-headline-dynamic-wrapper elementor-headline-text-wrapper\">\n\t\t\t\t\t<span class=\"elementor-headline-dynamic-text elementor-headline-text-active\">Social Advertising?<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-114c7a1 elementor-widget elementor-widget-text-editor\" data-id=\"114c7a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Aby opisa\u0107 ten typ reklamy, doda\u0142em definicj\u0119, \u017ce Mar\u00eda Alvarado z Universidad Complutense de Madrid napisa\u0142 na jej pracy doktorskiej Social Advertising: Emergent Model of Communication.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ccd292 elementor-blockquote--skin-boxed elementor-widget elementor-widget-blockquote\" data-id=\"9ccd292\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\t<i><b>Social Advertising<\/b><\/i> to dzia\u0142anie komunikacyjne o charakterze perswazyjnym, odp\u0142atnym, celowym i interesownym, kt\u00f3re s\u0142u\u017cy interesom spo\u0142ecznym. Poprzez media realizuje cele niekomercyjne, poszukuj\u0105c efekt\u00f3w, kt\u00f3re w kr\u00f3tkiej i d\u0142ugiej perspektywie przyczyniaj\u0105 si\u0119 do rozwoju spo\u0142ecznego i ludzkiego. To mo\u017ce, ale nie musi by\u0107 cz\u0119\u015bci\u0105 program\u00f3w zmian i \u015bwiadomo\u015bci spo\u0142ecznej.\t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-386f762 elementor-widget elementor-widget-text-editor\" data-id=\"386f762\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Podsumowuj\u0105c, ten rodzaj reklamy:<\/p><ul><li>Wspomaganie dzia\u0142a\u0144 na rzecz interesu spo\u0142ecznego.<\/li><li>Cele niekomercyjne.<\/li><li>Oczekuje na rozw\u00f3j spo\u0142eczny.<\/li><\/ul><p>W innym artykule z tego samego uniwersytetu, autor Anton Alvarez wspomnia\u0142, \u017ce dla spo\u0142ecznej kampanii reklamowej, aby zmieni\u0107 wra\u017cliwo\u015b\u0107 ludzi, nie mo\u017cna i\u015b\u0107 ca\u0142kowicie pod pr\u0105d spo\u0142ecznych preferencji. Musi liczy\u0107 na to, \u017ce kt\u00f3ry\u015b z tych, jak to si\u0119 m\u00f3wi, &#8222;wschodz\u0105cych trend\u00f3w&#8221; b\u0119dzie r\u00f3s\u0142 wraz z nim i pr\u00f3bowa\u0107 go jako\u015b kszta\u0142towa\u0107, prowadz\u0105c spo\u0142eczn\u0105 wra\u017cliwo\u015b\u0107 publiczn\u0105 do interes\u00f3w czy cel\u00f3w kampanii. Odkrywanie tych trend\u00f3w i stosowanie ich w celu obrania najlepszej strategii to ci\u0119\u017cka praca strateg\u00f3w marketingu spo\u0142eczno\u015bciowego.<\/p><p>Z przyk\u0142ad\u00f3w reklamy spo\u0142ecznej w tym po\u015bcie, pokazuj\u0119, \u017ce firmy s\u0105 r\u00f3wnie\u017c skoki na globalnym trendzie na temat kwestii, takich jak prawa kobiet, a teraz od\u0142\u0105czy\u0107 od urz\u0105dze\u0144 mobilnych. Reklama spo\u0142eczna stara si\u0119 zadzwoni\u0107 do ewentualnej potrzeby ludzko\u015bci do niekorzystnych warunk\u00f3w, w kt\u00f3rych jest grupa ludzi lub ca\u0142ej ludzko\u015bci. Wezwanie to odnosi si\u0119 nie tylko do pewnych tendencji, kt\u00f3re nale\u017cy rozwi\u0105za\u0107, ale tak\u017ce do problem\u00f3w n\u0119kaj\u0105cych ludzko\u015b\u0107, takich jak troska o \u015brodowisko, walka o zmniejszenie ub\u00f3stwa i opieka zdrowotna.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1caacb61 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1caacb61\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-29fb4009\" data-id=\"29fb4009\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42d47154 elementor-widget elementor-widget-heading\" data-id=\"42d47154\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Reklama spo\u0142eczna G\u0142\u00f3wni promotorzy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-a896684 elementor-widget elementor-widget-text-editor\" data-id=\"a896684\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Jak r\u00f3wnie\u017c w artykule Alvarez, to jest wymienione trzy g\u0142\u00f3wne czynniki, kt\u00f3re s\u0105 promotorami reklamy spo\u0142ecznej.<\/p><ol><li>Historycznie rzecz bior\u0105c, pierwsze by\u0142y organizacje pozarz\u0105dowe (NGO), stowarzyszenia i grupy ludzi dotkni\u0119tych marginalizacj\u0105: Czerwony Krzy\u017c, C\u00e1ritas&#8230;<\/li><li>Nast\u0119pnie, polityki poprzez trzy estates cytowany rz\u0105d: rz\u0105d centralny, regiony autonomiczne i gminy, kt\u00f3re do\u0142\u0105czy\u0142y do pierwszej konkurrence reklamowej z lat 80.<\/li><li>Wreszcie, do gry wesz\u0142y r\u00f3wnie\u017c podmioty komercyjne i inne instytucje prywatne dzia\u0142aj\u0105ce w obszarze spo\u0142ecznym, takie jak banki i kasy oszcz\u0119dno\u015bciowe, firmy z sektora energetycznego, fundacje itp.<\/li><\/ol><p>W ramach przytoczonej definicji reklama spo\u0142eczna nie jest wykorzystywana do cel\u00f3w komercyjnych, ale nie ulega w\u0105tpliwo\u015bci, \u017ce suma dzia\u0142a\u0144 firm w ramach spo\u0142ecznej odpowiedzialno\u015bci przyczyni\u0142a si\u0119 do przekazywania komunikat\u00f3w spo\u0142ecznych. Takie przyk\u0142ady reklamy spo\u0142ecznej staj\u0105 si\u0119 istotne zar\u00f3wno dla obu spraw, jak i generuj\u0105 pozycjonowanie marki oraz pokazuj\u0105 jej zgod\u0119 na globalne potrzeby.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-537ffc6e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"537ffc6e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-65041ec6\" data-id=\"65041ec6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a3b88c elementor-widget elementor-widget-heading\" data-id=\"3a3b88c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Przyk\u0142ady wideo reklamy spo\u0142ecznej<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b93cc73 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b93cc73\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d7be70f\" data-id=\"d7be70f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3bb2a16 elementor-widget elementor-widget-video\" data-id=\"3bb2a16\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=5b4fN-Q7MDs&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29c49a1 elementor-widget elementor-widget-text-editor\" data-id=\"29c49a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Kampania maj\u0105ca na celu powstrzymanie nadmiernego korzystania z urz\u0105dze\u0144 mobilnych zosta\u0142a stworzona przez firm\u0119 Durex. To ciekawe, jak globalne marki potrafi\u0105 tworzy\u0107 produkcje, kt\u00f3re nie m\u00f3wi\u0105 o samym produkcie, wi\u0119c jest to ciekawy miks reklamy spo\u0142ecznej i pozycjonowania marki.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-5ff4c46\" data-id=\"5ff4c46\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76f8acc elementor-widget elementor-widget-video\" data-id=\"76f8acc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=mtb3f_NAmK0&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-077af0f elementor-widget elementor-widget-text-editor\" data-id=\"077af0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>W krajach skandynawskich stworzono numer szwedzki, kt\u00f3ry jest przeznaczony do wybierania dowolnego numeru znajduj\u0105cego si\u0119 na terenie <a href=\"http:\/\/grey.com\/europe\/work\/key\/swedish-number\/id\/12871\/\" target=\"_blank\" rel=\"noopener\">Szwecji<\/a>. Celem tej kampanii jest uczczenie wysi\u0142k\u00f3w w zakresie komunikacji w kraju.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-e84018c\" data-id=\"e84018c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fddaac7 elementor-widget elementor-widget-video\" data-id=\"fddaac7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=tFyd0H0tpes&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47b4329 elementor-widget elementor-widget-text-editor\" data-id=\"47b4329\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Prawa kobiet w ostatnich latach nabra\u0142y wi\u0119kszego znaczenia, dlatego organizacja <a href=\"https:\/\/www.theunitedstateofwomen.org\/\" target=\"_blank\" rel=\"noopener\">United State of Women<\/a> opublikowa\u0142a poni\u017cszy filmik, kt\u00f3ry promuje walk\u0119 o ich wa\u017cn\u0105 rol\u0119 w spo\u0142ecze\u0144stwie.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f61cad6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f61cad6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d299b85\" data-id=\"d299b85\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-921b71a elementor-widget elementor-widget-video\" data-id=\"921b71a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=jeQgSrKZ_EU&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa91a6a elementor-widget elementor-widget-text-editor\" data-id=\"aa91a6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Na Ukrainie film <a href=\"http:\/\/inrespublica.org.ua\/\" target=\"_blank\" rel=\"noopener\">Instytutu Respublica<\/a> zwraca uwag\u0119 na si\u0142\u0119 spo\u0142eczn\u0105, jak\u0105 mo\u017cna osi\u0105gn\u0105\u0107 poprzez pokazanie wsp\u00f3\u0142pracy obywatelskiej.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-fc67cdb\" data-id=\"fc67cdb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-515c59a elementor-widget elementor-widget-video\" data-id=\"515c59a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=PIKewZLeWU8&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc5c1a0 elementor-widget elementor-widget-text-editor\" data-id=\"bc5c1a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.warchildholland.org\/\" target=\"_blank\" rel=\"noopener\">War Child Holland<\/a> jest organizacj\u0105 pozarz\u0105dow\u0105, kt\u00f3rej celem jest inwestowanie w pokojow\u0105 przysz\u0142o\u015b\u0107 dla dzieci. Wideo z Batmanem pojawi\u0142o si\u0119 w mediach spo\u0142eczno\u015bciowych, buduj\u0105c \u015bwiadomo\u015b\u0107 o wojennej rzeczywisto\u015bci dzieci. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-8a106c5\" data-id=\"8a106c5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-912007f elementor-widget elementor-widget-video\" data-id=\"912007f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=V6-0kYhqoRo&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a8573b elementor-widget elementor-widget-text-editor\" data-id=\"8a8573b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Kilka lat temu<a href=\"https:\/\/www.edeka.de\/homepage.jsp\" target=\"_blank\" rel=\"noopener\">Edeka<\/a> wypu\u015bci\u0142a filmik, kt\u00f3ry mia\u0142 uwra\u017cliwia\u0107 rodziny w czasie \u015bwi\u0105t Bo\u017cego Narodzenia.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7612a201 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7612a201\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-365a30c2\" data-id=\"365a30c2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ea850b5 elementor-widget elementor-widget-heading\" data-id=\"2ea850b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Reklama spo\u0142eczna Zdj\u0119cia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2a7e332 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2a7e332\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-29a3331\" data-id=\"29a3331\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b4d6030 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"5b4d6030\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/words-kill-wars-social-advertising.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2NzcsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/words-kill-wars-social-advertising.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-4dcbf89\" data-id=\"4dcbf89\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ff0f481 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"5ff0f481\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-Advertising-Save-the-children.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2ODMsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-Advertising-Save-the-children.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75edb590 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"75edb590\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-cigarettes-trashtrails.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2NjUsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-cigarettes-trashtrails.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66516997 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"66516997\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-women-smoking.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2NzQsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-women-smoking.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-da2bf7b\" data-id=\"da2bf7b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2bce79f1 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"2bce79f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-man-is-fat.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2NzEsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-man-is-fat.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7063d84d elementor-invisible elementor-widget elementor-widget-image\" data-id=\"7063d84d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-forest-monkey-burning.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2NjgsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-advertising-forest-monkey-burning.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c997943 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"6c997943\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-Advertising-Amnesty-International.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzA2ODAsInVybCI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.barrazacarlos.com\/wp-content\/uploads\/2017\/05\/Social-Advertising-Amnesty-International.jpg\" title=\"\" alt=\"\" loading=\"lazy\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-84f6e16 elementor-cta--skin-cover elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"84f6e16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url();\" role=\"img\" aria-label=\"\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tCzym s\u0105 Social Ads w marketingu?\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tJe\u015bli szukasz informacji na temat Social Ads w kontek\u015bcie platform spo\u0142eczno\u015bciowych takich jak Facebook, Instagram i Linkedin, mo\u017cesz przeczyta\u0107 wi\u0119cej na nast\u0119pnej stronie.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t<a class=\"elementor-cta__button elementor-button elementor-size-\" href=\"https:\/\/barrazacarlos.com\/pl\/social-ads\/\">\n\t\t\t\t\t\tCzytaj wi\u0119cej\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1c73b73c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1c73b73c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-398208d9\" data-id=\"398208d9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-552a0ce3 elementor-widget elementor-widget-heading\" data-id=\"552a0ce3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Referencje<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7acb28f5 elementor-widget elementor-widget-text-editor\" data-id=\"7acb28f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"http:\/\/eprints.ucm.es\/10085\/1\/MetodPublSocialAntonAlv.pdf\" target=\"_blank\" rel=\"noopener\">Reklama spo\u0142eczna: Podej\u015bcia i metody analizy<\/a><\/p><p><a href=\"http:\/\/eprints.ucm.es\/11522\/1\/T27111.pdf\" target=\"_blank\" rel=\"noopener\">Reklama spo\u0142eczna: wy\u0142aniaj\u0105ca si\u0119 metoda komunikacji<\/a><\/p><p><a href=\"http:\/\/brightside.me\/article\/17-outstanding-examples-of-social-advertising-weve-seen-this-year-58205\/#image995705\" target=\"_blank\" rel=\"noopener\">Bright Inside<\/a><\/p><p><a href=\"http:\/\/blogvecindad.com\/tu-belleza-y-el-tabaco\/\" target=\"_blank\" rel=\"noopener\">Blog Vecindad<\/a><\/p><p><a href=\"http:\/\/enamorartedelarte.blogspot.mx\/2010\/05\/publicidad-creativa.html\" target=\"_blank\" rel=\"noopener\">Enamorate del arte<\/a><\/p><p><a href=\"https:\/\/thisisnotadvertising.wordpress.com\/tag\/amnesty-international\/\" target=\"_blank\" rel=\"noopener\">This is not advertising<\/a><\/p><p><a href=\"https:\/\/www.thedrum.com\/creative-works\/project\/save-the-children-war-redefining-childhood\" target=\"_blank\" rel=\"noopener\">The Drum<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5bcf8350 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5bcf8350\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2b4d7f19\" data-id=\"2b4d7f19\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4be0b444 elementor-widget elementor-widget-heading\" data-id=\"4be0b444\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Wi\u0119cej o <b>mediach spo\u0142eczno\u015bciowych<\/b><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-2e935a61 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"2e935a61\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-76f6331a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"76f6331a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-48619c27\" data-id=\"48619c27\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-68a95eb8 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"68a95eb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;collapse_subitems&quot;:&quot;yes&quot;,&quot;marker_view&quot;:&quot;numbers&quot;,&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<div class=\"elementor-toc__header-title\">\n\t\t\t\tSpis tre\u015bci\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__68a95eb8\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg 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href=\"https:\/\/www.financeads.net\/tc.php?t=52206C364270192B\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner-300x300.webp\" class=\"attachment-medium size-medium wp-image-193773\" alt=\"Coinbase Banner\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner-300x300.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner-1024x1024.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner-150x150.webp 150w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner-768x768.webp 768w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2018\/10\/Coinbase-Banner.webp 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Napisane przez W\u015br\u00f3d r\u00f3\u017cnych form, kt\u00f3re istniej\u0105, aby spr\u00f3bowa\u0107 da\u0107 wiadomo\u015b\u0107, jeden z nich jest poprzez przyk\u0142ady reklamy spo\u0142ecznej. Ca\u0142kowicie r\u00f3\u017cni si\u0119 od reklamy online wykonane przez ka\u017cdego ma\u0142ego biznesu. Wykorzystanie r\u00f3\u017cnych technologii sprawi\u0142o, \u017ce z czasem r\u00f3\u017cne komunikaty spo\u0142eczne docieraj\u0105 do wi\u0119kszej liczby odbiorc\u00f3w. Co to jest Social Advertising? Aby opisa\u0107 ten typ reklamy, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":193928,"comment_status":"open","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[939,1012],"tags":[1037,1038],"class_list":["post-86696","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing-pl","category-media-spolecznosciowe","tag-marketing-cyfrowy","tag-reklama-spoleczna"],"acf":[],"_links":{"self":[{"href":"https:\/\/barrazacarlos.com\/pl\/wp-json\/wp\/v2\/posts\/86696","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/barrazacarlos.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/barrazacarlos.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/barrazacarlos.com\/pl\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/barrazacarlos.com\/pl\/wp-json\/wp\/v2\/comments?post=86696"}],"version-history":[{"count":0,"href":"https:\/\/barrazacarlos.com\/pl\/wp-json\/wp\/v2\/posts\/86696\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/barrazacarlos.com\/pl\/wp-json\/wp\/v2\/media\/193928"}],"wp:attachment":[{"href":"https:\/\/barrazacarlos.com\/pl\/wp-json\/wp\/v2\/media?parent=86696"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/barrazacarlos.com\/pl\/wp-json\/wp\/v2\/categories?post=86696"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/barrazacarlos.com\/pl\/wp-json\/wp\/v2\/tags?post=86696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}