{"id":234566,"date":"2023-03-09T17:26:52","date_gmt":"2023-03-10T00:26:52","guid":{"rendered":"https:\/\/barrazacarlos.com\/misleidende-reclame\/"},"modified":"2023-03-09T17:26:55","modified_gmt":"2023-03-10T00:26:55","slug":"misleidende-reclame","status":"publish","type":"post","link":"https:\/\/barrazacarlos.com\/nl\/misleidende-reclame\/","title":{"rendered":"Misleidende reclame, hoe niet in de val te lopen?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"234566\" class=\"elementor elementor-234566 elementor-140263\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bee7936 elementor-section-height-min-height elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"bee7936\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-14448a7d\" data-id=\"14448a7d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7e338246 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7e338246\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-248003b6\" data-id=\"248003b6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-408a280a elementor-widget elementor-widget-heading\" data-id=\"408a280a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:&quot;800&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Misleidende reclame, hoe niet in de val te lopen?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f5b1c1 elementor-widget elementor-widget-text-editor\" data-id=\"4f5b1c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We zijn allemaal wel eens in de val gelopen van misleidende reclame. En het feit is dat het zo is ontworpen dat bijna niemand uit zijn klauwen kan ontsnappen.<\/p>\n<p>In dit artikel willen we u niet alleen vertellen wat misleidende reclame is, maar ook een paar voorbeelden aan de hand waarvan u het onmiddellijk kunt herkennen.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6fa45e99\" data-id=\"6fa45e99\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-37bbb1f9 elementor-widget elementor-widget-image\" data-id=\"37bbb1f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2021\/11\/Misleading-advertising-how-not-to-fall-into-the-trap.webp\" class=\"attachment-full size-full wp-image-146194\" alt=\"Misleading advertising, how not to fall into the trap\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2021\/11\/Misleading-advertising-how-not-to-fall-into-the-trap.webp 1280w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2021\/11\/Misleading-advertising-how-not-to-fall-into-the-trap-300x169.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2021\/11\/Misleading-advertising-how-not-to-fall-into-the-trap-1024x576.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2021\/11\/Misleading-advertising-how-not-to-fall-into-the-trap-768x432.webp 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7dec18cb elementor-widget elementor-widget-heading\" data-id=\"7dec18cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Geschreven door<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c698452 elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"5c698452\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-ef43aea elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tRedaction Team\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-476dca5 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>maart 9, 2023<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-6cd9597 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/barrazacarlos.com\/nl\/category\/digital-marketing-nl\/\" class=\"elementor-post-info__terms-list-item\">Digital Marketing<\/a>, <a href=\"https:\/\/barrazacarlos.com\/nl\/category\/digital-marketing-nl\/sociale-media\/\" class=\"elementor-post-info__terms-list-item\">Sociale media<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-392caf2d elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"392caf2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;collapse_subitems&quot;:&quot;yes&quot;,&quot;marker_view&quot;:&quot;numbers&quot;,&quot;no_headings_message&quot;:&quot;Er zijn geen kopteksten gevonden op deze pagina.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<div class=\"elementor-toc__header-title\">\n\t\t\t\tInhoudsopgave\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__392caf2d\" aria-expanded=\"true\" aria-label=\"Open inhoudsopgave\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__392caf2d\" aria-expanded=\"true\" aria-label=\"Sluit inhoudsopgave\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__392caf2d\" class=\"elementor-toc__body elementor-toc__list-items--collapsible\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bb308f3 elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"6bb308f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M224 256c70.7 0 128-57.3 128-128S294.7 0 224 0 96 57.3 96 128s57.3 128 128 128zm95.8 32.6L272 480l-32-136 32-56h-96l32 56-32 136-47.8-191.4C56.9 292 0 350.3 0 422.4V464c0 26.5 21.5 48 48 48h352c26.5 0 48-21.5 48-48v-41.6c0-72.1-56.9-130.4-128.2-133.8z\"><\/path><\/svg><\/div>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b784752 elementor-widget elementor-widget-heading\" data-id=\"3b784752\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:&quot;800&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Wat is misleidende reclame?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58db777d elementor-widget elementor-widget-text-editor\" data-id=\"58db777d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Als we het over misleidende reclame hebben, bedoelen we reclame die, in de haast om meer te verkopen, informatie verkeerd voorstelt of vervalst, waarbij meestal onvergelijkbare aspecten worden beloofd.  <\/p>\n<p>Misschien hebt u wel eens gehoord van dat product dat op de markt werd gebracht met unieke kenmerken, terwijl het in feite dezelfde kenmerken heeft als elk ander product in zijn soort op de markt. Afgezien van het feit dat reclame een informatief doel heeft, hoe vereenvoudigd het ook is.  <\/p>\n<p>Wat mensen verwachten te weten wanneer ze aandacht besteden aan eender welke vorm van reclame is wat het product of de dienst is, wat zijn de toepassingen die eraan kunnen worden gegeven, of de voordelen die het ons als consumenten kan bieden, hoe het ons ten opzichte van anderen kan bevoordelen, onder andere punten.  <\/p>\n<p>De oorsprong van misleidende reclame zou kunnen worden gezien in de behoefte die sommige mensen hebben om reclame niet vanuit een informatief oogpunt te nemen, maar om de consument te willen overtuigen om voor hen te kiezen, zonder zich zelfs maar te bekommeren om de voorlichting over hun product of dienst.<br \/>Dit is een volkomen verkeerd standpunt, maar velen gebruiken het al vele jaren met de bedoeling de overdrijvingen, of leugens, die men in hun campagnes ervaart, te rechtvaardigen. Iets dat in werkelijkheid geen rechtvaardiging of noodzaak heeft.  <\/p>\n<p>Veel leveranciers verschuilen zich zelfs achter de gedachte dat gebruikers niet per se alle juiste en waarheidsgetrouwe informatie over een product of dienst hoeven te ontvangen. Dus voelen ze zich vrij om het zoveel mogelijk aan te passen om te proberen het net &#8220;iets aantrekkelijker&#8221; te maken. Dit is niet waar.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-29679ea6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"29679ea6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-75e7b781\" data-id=\"75e7b781\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-437810fd elementor-section-height-min-height elementor-section-boxed elementor-section-height-default\" data-id=\"437810fd\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1b967768\" data-id=\"1b967768\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ec0185d elementor-widget elementor-widget-image\" data-id=\"1ec0185d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/01\/mislead-word-in-3d-wooden-alphabet-letters-with-mis-crossed-out-leaving-the-word-lead--1024x682.jpg\" class=\"attachment-large size-large wp-image-146212\" alt=\"\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/01\/mislead-word-in-3d-wooden-alphabet-letters-with-mis-crossed-out-leaving-the-word-lead--1024x682.jpg 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/01\/mislead-word-in-3d-wooden-alphabet-letters-with-mis-crossed-out-leaving-the-word-lead--300x200.jpg 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/01\/mislead-word-in-3d-wooden-alphabet-letters-with-mis-crossed-out-leaving-the-word-lead--768x512.jpg 768w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/01\/mislead-word-in-3d-wooden-alphabet-letters-with-mis-crossed-out-leaving-the-word-lead--1536x1024.jpg 1536w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/01\/mislead-word-in-3d-wooden-alphabet-letters-with-mis-crossed-out-leaving-the-word-lead-.jpg 2000w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-289f70da\" data-id=\"289f70da\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7d1fd417 elementor-widget__width-initial elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7d1fd417\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6eaeaf6f elementor-widget elementor-widget-heading\" data-id=\"6eaeaf6f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Waarom zouden bedrijven deze tactiek niet gebruiken?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d0ae46e elementor-widget elementor-widget-text-editor\" data-id=\"5d0ae46e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wij begrijpen dat, wanneer we een reclamecampagne maken om ons product of dienst bij het publiek te lanceren, we een plan willen samenstellen dat het echt in de hoofden van al onze doelgroepen katapulteert in de kortst mogelijke tijd.<br \/>We moeten echter beseffen dat het \u00e9\u00e9n ding is om de kwaliteiten van ons product of onze dienst te benadrukken, en iets heel anders om ze te overdrijven, of te liegen, omdat het aantrekkelijk klinkt als we het in de zin horen. Maar het laat de consument veel hiaten die in de reclame worden gegarandeerd.<\/p>\n<p>Waarom bedrijven geen misleidende reclame moeten gebruiken, te beginnen met het feit dat ze boetes kunnen krijgen, wat op zich al veel problemen zou opleveren in termen van juridische kwesties, om nog maar te zwijgen van het geval dat het populair wordt en uiteindelijk hun imago schaadt.  <\/p>\n<p>De impact die een boete kan hebben is groot. U zult vooral de schade zien in de verkoop, die zodanig zal worden be\u00efnvloed dat deze zal afnemen en zelfs verliezen zal veroorzaken voor de leverancier, wat niemand echt wil voor zijn bedrijf, onderneming of bedrijf.  <\/p>\n<p>Anderzijds moet u rekening houden met geloofwaardigheid, vertrouwen en prestige. U denkt misschien dat deze aspecten in eerste instantie niet erg belangrijk zijn, maar als u meer wilt doen dan een enkele hit op de markt, zult u zich veel zorgen moeten maken over deze drie punten.<\/p>\n<p>En denk dat je een misleidende reclamecampagne deed die zo goed verliep dat je pas werd ontdekt toen je je investering had verdrievoudigd. Maar heeft u zich ooit afgevraagd wie het volgende product zal kopen dat u op de markt brengt? Je leven als leverancier zal voorbij zijn.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-556ac5a8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"556ac5a8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2abce095\" data-id=\"2abce095\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4548436d elementor-widget__width-initial elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"4548436d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a37df35 elementor-widget elementor-widget-heading\" data-id=\"6a37df35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Voorbeelden van misleidende reclame<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18992e77 elementor-widget elementor-widget-text-editor\" data-id=\"18992e77\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wij geven u een paar voorbeelden van wijdverbreide misleidende reclame op basis van de frauduleuze campagnes die het meest voorkomen op de markt.  <\/p>\n<p>Voel je niet slecht als je ervoor gevallen bent, per slot van rekening zijn ze ontworpen om zelfs de knapste koppen te manipuleren:<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5b563053 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5b563053\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1bf485d0\" data-id=\"1bf485d0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e3b6895 elementor-widget elementor-widget-heading\" data-id=\"5e3b6895\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Zij die liegen...<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-23e33b8a\" data-id=\"23e33b8a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2b80a0c1 elementor-widget elementor-widget-video\" data-id=\"2b80a0c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=gVZvmUadkfw&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cd213d2 elementor-widget elementor-widget-text-editor\" data-id=\"7cd213d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Het is wanneer de leverancier verantwoordelijk is voor het verstrekken van als ware informatie, veel gegevens die onjuist zijn, of die echt niet geverifieerd kunnen worden.<br \/>Een goed voorbeeld van dit geval zijn alle beloften die we in de lucht zien om op magische wijze af te vallen, wat gebruikelijk is op de markt voor voedingssupplementen.  <\/p>\n<p>In dit geval weten we van boetes voor misleidende reclamecampagnes voor &#8220;therapeutische&#8221; doeleinden, waarbij zij zinnen hebben gebruikt als &#8220;helpt gewichtsverlies&#8221;, &#8220;hiermee kunt u de houding van uw lichaam corrigeren&#8221;, naast vele andere voordelen die niet waar zijn.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-569a286e elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"569a286e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M224 256c70.7 0 128-57.3 128-128S294.7 0 224 0 96 57.3 96 128s57.3 128 128 128zm95.8 32.6L272 480l-32-136 32-56h-96l32 56-32 136-47.8-191.4C56.9 292 0 350.3 0 422.4V464c0 26.5 21.5 48 48 48h352c26.5 0 48-21.5 48-48v-41.6c0-72.1-56.9-130.4-128.2-133.8z\"><\/path><\/svg><\/div>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-79cabddf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79cabddf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5a9a0b3c\" data-id=\"5a9a0b3c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6d160477 elementor-widget elementor-widget-heading\" data-id=\"6d160477\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Reclame op basis van door de leverancier genadig toegekende voordelen...<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-21903244\" data-id=\"21903244\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c4ce3a3 elementor-widget elementor-widget-video\" data-id=\"c4ce3a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=qN3wckZTSwU&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-2387520 elementor-widget elementor-widget-text-editor\" data-id=\"2387520\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In deze gevallen doet de leverancier de consument geloven dat hij een of ander &#8220;extra&#8221; voordeel of dienst aanbiedt die hij hem alleen uit vrije wil zal geven, terwijl hij in feite een door de wet opgelegde verplichting vermeldt.  <\/p>\n<p>Deze gevallen van misleidende reclame vinden we meestal bij gsm-bedrijven, waar ze u de mogelijkheid verkopen om naar een ander bedrijf over te stappen, of om een product dat op afstand is gekocht, terug te sturen.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc672eb elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"cc672eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M224 256c70.7 0 128-57.3 128-128S294.7 0 224 0 96 57.3 96 128s57.3 128 128 128zm95.8 32.6L272 480l-32-136 32-56h-96l32 56-32 136-47.8-191.4C56.9 292 0 350.3 0 422.4V464c0 26.5 21.5 48 48 48h352c26.5 0 48-21.5 48-48v-41.6c0-72.1-56.9-130.4-128.2-133.8z\"><\/path><\/svg><\/div>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77e6b28 elementor-widget elementor-widget-heading\" data-id=\"77e6b28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Referenties<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7aca25a0 elementor-widget elementor-widget-text-editor\" data-id=\"7aca25a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/rpp.pe\/economia\/economia\/como-evitar-caer-en-publicidad-enganosa-indecopi-noticia-1246678\" target=\"_blank\" rel=\"noopener\">RPP<\/a><\/p>\n<p><a href=\"https:\/\/tn.com.ar\/opinion\/tips-para-no-caer-en-la-trampa-de-una-publicidad-enganosa_998079\/\" target=\"_blank\" rel=\"noopener\">TN<\/a><\/p>\n<p><a href=\"https:\/\/www.clarin.com\/servicios\/publicidades-enganosas-10-trampas-comunes-hacerte-elegir-mal-gastar_0_HxILScen2.html\" target=\"_blank\" rel=\"noopener\">Clarin<\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-56f74c77 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"56f74c77\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-22508d86\" data-id=\"22508d86\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65950958 elementor-widget elementor-widget-heading\" data-id=\"65950958\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Meer over <b>sociale media<\/b><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d891547 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d891547\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-12588f4c\" data-id=\"12588f4c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>We zijn allemaal wel eens in de val gelopen van misleidende reclame. En het feit is dat het zo is ontworpen dat bijna niemand uit zijn klauwen kan ontsnappen. In dit artikel willen we u niet alleen vertellen wat misleidende reclame is, maar ook een paar voorbeelden aan de hand waarvan u het onmiddellijk kunt [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":146194,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[931,1021],"tags":[],"class_list":["post-234566","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing-nl","category-sociale-media"],"acf":[],"_links":{"self":[{"href":"https:\/\/barrazacarlos.com\/nl\/wp-json\/wp\/v2\/posts\/234566","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/barrazacarlos.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/barrazacarlos.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/barrazacarlos.com\/nl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/barrazacarlos.com\/nl\/wp-json\/wp\/v2\/comments?post=234566"}],"version-history":[{"count":0,"href":"https:\/\/barrazacarlos.com\/nl\/wp-json\/wp\/v2\/posts\/234566\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/barrazacarlos.com\/nl\/wp-json\/wp\/v2\/media\/146194"}],"wp:attachment":[{"href":"https:\/\/barrazacarlos.com\/nl\/wp-json\/wp\/v2\/media?parent=234566"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/barrazacarlos.com\/nl\/wp-json\/wp\/v2\/categories?post=234566"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/barrazacarlos.com\/nl\/wp-json\/wp\/v2\/tags?post=234566"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}