{"id":164255,"date":"2022-05-28T13:08:08","date_gmt":"2022-05-28T20:08:08","guid":{"rendered":"https:\/\/barrazacarlos.com\/video-marketing-estadisticas\/"},"modified":"2022-05-28T13:08:20","modified_gmt":"2022-05-28T20:08:20","slug":"video-marketing-estadisticas","status":"publish","type":"post","link":"https:\/\/barrazacarlos.com\/es\/video-marketing-estadisticas\/","title":{"rendered":"Estad\u00edsticas del video marketing en 2002 | El video es m\u00e1s efectivo que el texto"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"164255\" class=\"elementor elementor-164255 elementor-162919\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-44022027 elementor-section-height-min-height elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"44022027\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5728264e\" data-id=\"5728264e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5df47495 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5df47495\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7126e408\" data-id=\"7126e408\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-11747c1 elementor-widget elementor-widget-heading\" data-id=\"11747c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:&quot;800&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Estad\u00edsticas del video marketing en 2002 | El video es m\u00e1s efectivo que el texto<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43cbd3f0 elementor-widget elementor-widget-text-editor\" data-id=\"43cbd3f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/barrazacarlos.com\/es\/video-marketing\/\"><span style=\"font-weight: 400;\">Video marketing<\/span><\/a><span style=\"font-weight: 400;\"> es, sin duda, una de las formas de contenido m\u00e1s efectivas y prevalentes en Internet en este momento. La popularidad de hacer v\u00eddeos y consumirlos se ha disparado en los \u00faltimos a\u00f1os, especialmente gracias al auge de TikTok, Instagram Reels e incluso los v\u00eddeos de Facebook. YouTube tampoco se ha quedado atr\u00e1s en la tendencia.<\/span><\/p><p><span style=\"font-weight: 400;\">Las marcas que est\u00e1n sacando provecho del video marketing est\u00e1n viendo algunos retornos sorprendentes de sus inversiones. El v\u00eddeo consigue mayores \u00edndices de participaci\u00f3n, mejor conocimiento de la marca y m\u00e1s ventas. El problema es que hacer v\u00eddeos es un proceso que puede llevar mucho tiempo, y es mucho m\u00e1s f\u00e1cil hacer un v\u00eddeo malo que uno bueno. <\/span><\/p><p><span style=\"font-weight: 400;\">Por eso es importante ir con un plan firme y la ayuda de personas con los conocimientos adecuados. Cuando se hacen bien, los v\u00eddeos son la mejor manera de entretener, atraer e informar a su p\u00fablico.<\/span><\/p><p><span style=\"font-weight: 400;\">Si todav\u00eda no se decide a invertir en marketing por v\u00eddeo, veamos algunas estad\u00edsticas que demuestran por qu\u00e9 es tan importante:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-330ea2e5\" data-id=\"330ea2e5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-642a2c08 elementor-widget elementor-widget-image\" data-id=\"642a2c08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-marketing-statistics.webp\" class=\"attachment-full size-full wp-image-162931\" alt=\"Estad\u00edsticas de video marketing\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-marketing-statistics.webp 1280w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-marketing-statistics-300x169.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-marketing-statistics-1024x576.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-marketing-statistics-768x432.webp 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7aee7bb elementor-widget elementor-widget-heading\" data-id=\"7aee7bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Escrito por<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38759a14 elementor-align-left elementor-widget elementor-widget-post-info\" data-id=\"38759a14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-ef43aea elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tRedaction Team\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-476dca5 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>mayo 28, 2022<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-6cd9597 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/barrazacarlos.com\/es\/category\/marketing-digital-es\/marketing-de-contenidos\/creacion-de-contenido\/\" class=\"elementor-post-info__terms-list-item\">Creaci\u00f3n de Contenido<\/a>, <a href=\"https:\/\/barrazacarlos.com\/es\/category\/marketing-digital-es\/marketing-de-contenidos\/\" class=\"elementor-post-info__terms-list-item\">Marketing de Contenidos<\/a>, <a href=\"https:\/\/barrazacarlos.com\/es\/category\/marketing-digital-es\/\" class=\"elementor-post-info__terms-list-item\">Marketing Digital<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fca3628 elementor-widget elementor-widget-wpml-language-switcher\" data-id=\"5fca3628\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpml-language-switcher.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wpml-elementor-ls\"><p class=\"wpml-ls-statics-post_translations wpml-ls\">Este art\u00edculo tambi\u00e9n est\u00e1 disponible en: \n<span role=\"navigation\">\n\t<span class=\"wpml-ls-slot-post_translations wpml-ls-item wpml-ls-item-en wpml-ls-first-item wpml-ls-item-legacy-post-translations\"><a href=\"https:\/\/barrazacarlos.com\/\" hreflang=\"en\" lang=\"en\" class=\"wpml-ls-link\" aria-label=\"Cambiar a English\" title=\"Cambiar a English\"><span class=\"wpml-ls-native\">English<\/span><\/a><\/span>\t<span class=\"wpml-ls-slot-post_translations wpml-ls-item wpml-ls-item-es wpml-ls-current-language wpml-ls-item-legacy-post-translations\"><a href=\"https:\/\/barrazacarlos.com\/es\/\" hreflang=\"es\" lang=\"es\" class=\"wpml-ls-link\" aria-current=\"page\" aria-label=\"Cambiar a Espa\u00f1ol\" title=\"Cambiar a Espa\u00f1ol\"><span class=\"wpml-ls-native\">Espa\u00f1ol<\/span><\/a><\/span>\t<span class=\"wpml-ls-slot-post_translations wpml-ls-item wpml-ls-item-de wpml-ls-item-legacy-post-translations\"><a href=\"https:\/\/barrazacarlos.com\/de\/\" hreflang=\"de\" lang=\"de\" class=\"wpml-ls-link\" aria-label=\"Cambiar a Deutsch\" title=\"Cambiar a Deutsch\"><span 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wpml-ls-item-legacy-post-translations\"><a href=\"https:\/\/barrazacarlos.com\/tr\/\" hreflang=\"tr\" lang=\"tr\" class=\"wpml-ls-link\" aria-label=\"Cambiar a T\u00fcrk\u00e7e\" title=\"Cambiar a T\u00fcrk\u00e7e\"><span class=\"wpml-ls-native\">T\u00fcrk\u00e7e<\/span><\/a><\/span>\t<span class=\"wpml-ls-slot-post_translations wpml-ls-item wpml-ls-item-uk wpml-ls-last-item wpml-ls-item-legacy-post-translations\"><a href=\"https:\/\/barrazacarlos.com\/uk\/\" hreflang=\"uk\" lang=\"uk\" class=\"wpml-ls-link\" aria-label=\"Cambiar a \u0423\u043a\u0440\u0430\u0457\u043d\u0441\u044c\u043a\u0430\" title=\"Cambiar a \u0423\u043a\u0440\u0430\u0457\u043d\u0441\u044c\u043a\u0430\"><span class=\"wpml-ls-native\">\u0423\u043a\u0440\u0430\u0457\u043d\u0441\u044c\u043a\u0430<\/span><\/a><\/span><\/span>\n<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61329717 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"61329717\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;collapse_subitems&quot;:&quot;yes&quot;,&quot;marker_view&quot;:&quot;numbers&quot;,&quot;no_headings_message&quot;:&quot;No se ha encontrado ning\\u00fan encabezado en esta p\\u00e1gina.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<div class=\"elementor-toc__header-title\">\n\t\t\t\tTabla de Contenidos\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__61329717\" aria-expanded=\"true\" aria-label=\"Abrir la tabla de contenidos\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__61329717\" aria-expanded=\"true\" aria-label=\"Cerrar la tabla de contenidos\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__61329717\" class=\"elementor-toc__body elementor-toc__list-items--collapsible\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63dc6c99 elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"63dc6c99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 576 512\"><path d=\"M336.2 64H47.8C21.4 64 0 85.4 0 111.8v288.4C0 426.6 21.4 448 47.8 448h288.4c26.4 0 47.8-21.4 47.8-47.8V111.8c0-26.4-21.4-47.8-47.8-47.8zm189.4 37.7L416 177.3v157.4l109.6 75.5c21.2 14.6 50.4-.3 50.4-25.8V127.5c0-25.4-29.1-40.4-50.4-25.8z\"><\/path><\/svg><\/div>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e44e48d elementor-widget elementor-widget-heading\" data-id=\"5e44e48d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:&quot;800&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">El v\u00eddeo representa el 82% del tr\u00e1fico de Internet<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd929b0 elementor-widget elementor-widget-image\" data-id=\"dd929b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-1-1-1024x576.webp\" class=\"attachment-large size-large wp-image-163017\" alt=\"Video Marketing Statistics Graph 1\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-1-1-1024x576.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-1-1-300x169.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-1-1-768x432.webp 768w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-1-1-1536x864.webp 1536w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-1-1.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11189112 elementor-widget elementor-widget-text-editor\" data-id=\"11189112\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">El v\u00eddeo es simplemente lo que la gente quiere. <\/span><a href=\"https:\/\/whatsnewinpublishing.com\/over-82-of-internet-traffic-will-be-online-videos-by-2022-how-publishers-can-scale-their-content-production\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">El 82% del tr\u00e1fico en l\u00ednea<\/span><\/a><span style=\"font-weight: 400;\">-publicar y consumir- se basa en el v\u00eddeo. Esa es la definici\u00f3n misma de \u00abla gran mayor\u00eda\u00bb y hay que prestarle atenci\u00f3n. Si no est\u00e1 haciendo que el contenido de v\u00eddeo forme parte de su <\/span><a href=\"https:\/\/barrazacarlos.com\/es\/mejores-estrategias-de-marketing-digital-para-b2b\/\"><span style=\"font-weight: 400;\">estrategia de marketing digital<\/span><\/a>, <span style=\"font-weight: 400;\">te est\u00e1s quedando atr\u00e1s<\/span>.<\/p><p><span style=\"font-weight: 400;\">Tambi\u00e9n es importante se\u00f1alar que el video marketing no es una tendencia que vaya a desaparecer. A medida que avanza la tecnolog\u00eda y se producen cambios masivos en todo el mundo, el v\u00eddeo se ha convertido en el medio de comunicaci\u00f3n n\u00famero uno. <\/span><\/p><p><span style=\"font-weight: 400;\">Durante los bloqueos debidos a la pandemia, las videoconferencias se convirtieron en la norma para muchas personas, tanto para las reuniones de trabajo como para las conversaciones sociales. En el primer trimestre de 2020, <\/span><a href=\"https:\/\/blog.streamelements.com\/state-of-the-stream-april-2020-valorant-and-valorant-streamers-top-the-charts-music-is-having-d503aad6c2e7\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">El streaming en directo aument\u00f3 un 99%<\/span><\/a>, <span style=\"font-weight: 400;\">lo que se debi\u00f3 en gran medida a la pandemia.<\/span><\/p><p><span style=\"font-weight: 400;\">Nunca ha sido tan f\u00e1cil hacer v\u00eddeos gracias a los avances tecnol\u00f3gicos. Los \u00faltimos tel\u00e9fonos inteligentes ofrecen una grabaci\u00f3n de v\u00eddeo de alta calidad, y puedes conseguir programas y aplicaciones de edici\u00f3n gratuitos o relativamente baratos. La capacidad de grabar, animar, editar y compartir est\u00e1 ahora en manos de casi todo el mundo.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5fecb8 elementor-widget elementor-widget-image\" data-id=\"c5fecb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-2-1024x576.webp\" class=\"attachment-large size-large wp-image-162956\" alt=\"Gr\u00e1fico de estad\u00edsticas de v\u00eddeo marketing 2\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-2-1024x576.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-2-300x169.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-2-768x432.webp 768w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-2-1536x864.webp 1536w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-2.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35c9c53 elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"35c9c53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 576 512\"><path d=\"M336.2 64H47.8C21.4 64 0 85.4 0 111.8v288.4C0 426.6 21.4 448 47.8 448h288.4c26.4 0 47.8-21.4 47.8-47.8V111.8c0-26.4-21.4-47.8-47.8-47.8zm189.4 37.7L416 177.3v157.4l109.6 75.5c21.2 14.6 50.4-.3 50.4-25.8V127.5c0-25.4-29.1-40.4-50.4-25.8z\"><\/path><\/svg><\/div>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6750e7e elementor-widget elementor-widget-heading\" data-id=\"6750e7e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:&quot;800&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">El 86% de los vendedores dicen que el v\u00eddeo genera clientes potenciales<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7ee389 elementor-widget elementor-widget-image\" data-id=\"b7ee389\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-3-1024x576.webp\" class=\"attachment-large size-large wp-image-162968\" alt=\"Gr\u00e1fico 3 de estad\u00edsticas de v\u00eddeo marketing\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-3-1024x576.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-3-300x169.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-3-768x432.webp 768w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-3-1536x864.webp 1536w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-3.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4adff5c elementor-widget elementor-widget-text-editor\" data-id=\"4adff5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Ser capaz de ver una correlaci\u00f3n directa entre sus esfuerzos de marketing y los clientes potenciales que llegan para las ventas es como el oro. Es una parte cr\u00edtica de cualquier marketing, y con el v\u00eddeo, realmente funciona. Los que trabajan en marketing dicen que <\/span><a href=\"https:\/\/blog.hubspot.com\/marketing\/state-of-video-marketing-new-data#:~:text=86%25%20of%20video%20marketers%20say,of%20their%20product%20or%20service.\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">est\u00e1n viendo activamente un aumento en la generaci\u00f3n de clientes potenciales<\/span><\/a><span style=\"font-weight: 400;\"> este a\u00f1o gracias a los v\u00eddeos que est\u00e1n creando para sus marcas. Es m\u00e1s, esta cifra tambi\u00e9n est\u00e1 subiendo. Sube un 2% respecto al a\u00f1o pasado y un 5% respecto a 2019.<\/span><\/p><p><span style=\"font-weight: 400;\">Con un mayor n\u00famero de clientes potenciales, una marca tiene m\u00e1s posibilidades de realizar ventas. Esto supone un impulso directo a la cuenta de resultados de la empresa. S\u00ed, el video marketing puede ser m\u00e1s costoso y requerir m\u00e1s tiempo que otras formas de marketing digital. Sin embargo, la recompensa merece la pena.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2343cd30 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2343cd30\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-64460c7f\" data-id=\"64460c7f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7d7e536e elementor-section-height-min-height elementor-section-boxed elementor-section-height-default\" data-id=\"7d7e536e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3968787d\" data-id=\"3968787d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-151f7d7f elementor-widget elementor-widget-image\" data-id=\"151f7d7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-4-1024x576.webp\" class=\"attachment-large size-large wp-image-162980\" alt=\"Gr\u00e1fico 4 de las estad\u00edsticas de video marketing\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-4-1024x576.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-4-300x169.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-4-768x432.webp 768w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-4-1536x864.webp 1536w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-4.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-25d5ee4f\" data-id=\"25d5ee4f\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-341e8d5f elementor-widget__width-initial elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"341e8d5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fbab51 elementor-widget elementor-widget-heading\" data-id=\"8fbab51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Las marcas obtienen un 41% m\u00e1s de tr\u00e1fico web cuando utilizan v\u00eddeos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fad6e9c elementor-widget elementor-widget-text-editor\" data-id=\"fad6e9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Las estad\u00edsticas muestran claramente que se obtienen m\u00e1s interacciones cuando se utilizan v\u00eddeos para el marketing. Los v\u00eddeos generan tr\u00e1fico en el sitio web desde los motores de b\u00fasqueda <\/span>que <span style=\"color: #ffff00;\"><a style=\"color: #ffff00;\" href=\"https:\/\/www.wix.com\/blog\/2018\/04\/video-marketing-statistics?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=13708482660%5e124757113592&amp;experiment_id=%5e%5e530755701284%5e%5e_DSA&amp;gclid=CjwKCAjwj42UBhAAEiwACIhADvVKg0N38rn3j10fydv2LPhEW09UhDKsEig8tiRGvBFEQat4z7sjTBoCmMsQAvD_BwE\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">aumentan en un 41%<\/span><\/a><\/span> <span style=\"font-weight: 400;\">para las marcas que lo utilizan bien.<\/span> <\/p><p><span style=\"font-weight: 400;\">Si tiene v\u00eddeos en su sitio web y aplica las t\u00e9cnicas de SEO adecuadas, los motores de b\u00fasqueda como Google situar\u00e1n su sitio web en las primeras posiciones de sus p\u00e1ginas. Esto significa que m\u00e1s personas encontrar\u00e1n su sitio web y ser\u00e1n personas que quieren lo que usted ofrece.<\/span><\/p><p><span style=\"font-weight: 400;\">YouTube es propiedad de Google, lo que significa que el gigante de los motores de b\u00fasqueda vincula tu SEO a cualquier v\u00eddeo que subas a la plataforma. Puede ser una gran victoria para tu marca si tienes contenido que funcione bien en YouTube.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7712badd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7712badd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-717700a6\" data-id=\"717700a6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c022b2c elementor-widget__width-initial elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c022b2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72f86fc elementor-widget elementor-widget-heading\" data-id=\"72f86fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:&quot;800&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">El 96% de los consumidores ha visto un v\u00eddeo explicativo para saber m\u00e1s sobre una marca<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02e5364 elementor-widget elementor-widget-image\" data-id=\"02e5364\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-5-1024x576.webp\" class=\"attachment-large size-large wp-image-162992\" alt=\"Gr\u00e1fico de estad\u00edsticas de v\u00eddeo marketing 5\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-5-1024x576.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-5-300x169.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-5-768x432.webp 768w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-5-1536x864.webp 1536w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-5.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3bb3b909 elementor-widget elementor-widget-text-editor\" data-id=\"3bb3b909\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">A continuaci\u00f3n, veamos por qu\u00e9 los v\u00eddeos tienen tanto \u00e9xito en la generaci\u00f3n de clientes potenciales y en el impulso de las ventas. Esencialmente, es porque la gente realmente quiere ver v\u00eddeos.  <\/span><\/p><p><span style=\"font-weight: 400;\">Si tienes un producto o un servicio que quieres mostrar, un v\u00eddeo explicativo es la herramienta de marketing perfecta. Los consumidores ver\u00e1n el v\u00eddeo para ver c\u00f3mo funciona el producto o c\u00f3mo se presta el servicio. Esto les permite comprender mucho mejor el funcionamiento de su marca y lo que puede ofrecerles.<\/span><\/p><p><a href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics\/#:~:text=More%20than%2099%25%20of%20people,continue%20using%20video%20in%202021.&amp;text=Two%20thirds%20of%20marketers%20(66,spend%20on%20video%20in%202022.&amp;text=88%25%20of%20people%20would%20like,3%25%20from%20last%20year.)\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">En una encuesta de Wyzowl<\/span><\/a><span style=\"font-weight: 400;\">descubrieron que el 96% de los consumidores ve\u00edan v\u00eddeos explicativos. Esto se tradujo en que el 88% de esos consumidores se convencieron de hacer una compra despu\u00e9s de ver el v\u00eddeo con productos f\u00edsicos del mundo real. El 78% de esos consumidores dijeron que los v\u00eddeos explicativos les convencieron para descargar un software o una aplicaci\u00f3n m\u00f3vil.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89805a6 elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"89805a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 576 512\"><path d=\"M336.2 64H47.8C21.4 64 0 85.4 0 111.8v288.4C0 426.6 21.4 448 47.8 448h288.4c26.4 0 47.8-21.4 47.8-47.8V111.8c0-26.4-21.4-47.8-47.8-47.8zm189.4 37.7L416 177.3v157.4l109.6 75.5c21.2 14.6 50.4-.3 50.4-25.8V127.5c0-25.4-29.1-40.4-50.4-25.8z\"><\/path><\/svg><\/div>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b46c5d elementor-widget elementor-widget-heading\" data-id=\"8b46c5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:&quot;800&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">La gente retiene el 95% del mensaje de un v\u00eddeo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-232ba88 elementor-widget elementor-widget-image\" data-id=\"232ba88\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-6-1024x576.webp\" class=\"attachment-large size-large wp-image-163004\" alt=\"Gr\u00e1fico de estad\u00edsticas de v\u00eddeo marketing 6\" srcset=\"https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-6-1024x576.webp 1024w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-6-300x169.webp 300w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-6-768x432.webp 768w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-6-1536x864.webp 1536w, https:\/\/barrazacarlos.com\/wp-content\/uploads\/2022\/05\/Video-Marketing-Statistics-Graph-6.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-148d20c elementor-widget elementor-widget-text-editor\" data-id=\"148d20c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Pero, \u00bfpor qu\u00e9 es tan eficaz el v\u00eddeo? Es porque nuestro cerebro tiende a retener la informaci\u00f3n que recibimos a trav\u00e9s del formato de v\u00eddeo mejor que cualquier otro formato. <\/span><\/p><p><span style=\"font-weight: 400;\">La mente humana tiende a retener<\/span><a href=\"https:\/\/invideo.io\/blog\/video-marketing-statistics\/\" target=\"_blank\" rel=\"noopener\">\n  <span style=\"font-weight: 400;\"> el 95% del mensaje<\/span>\n<\/a><span style=\"font-weight: 400;\">  cuando vemos un v\u00eddeo, pero s\u00f3lo el 10% de ese mismo mensaje si lo leemos en texto. Esto significa que un v\u00eddeo en el que se muestre su marca le proporcionar\u00e1 un conocimiento mucho mayor de la misma y de lo que vende al consumidor que cualquier entrada de blog, art\u00edculo de noticias, p\u00e1gina de aterrizaje, bolet\u00edn informativo o cualquier otra pieza de marketing escrito.<\/span><\/p><p><span style=\"font-weight: 400;\">La raz\u00f3n es que un v\u00eddeo es visual y nuestro cerebro puede procesar la informaci\u00f3n visual mucho m\u00e1s r\u00e1pido que el texto. Unas 60 000 veces m\u00e1s r\u00e1pido.  <\/span><\/p><p><span style=\"font-weight: 400;\">Estamos programados para interpretar los est\u00edmulos visuales lo m\u00e1s r\u00e1pidamente posible porque podr\u00eda salvarnos la vida. Este instinto primario es la mayor diferencia en el video marketing y es la raz\u00f3n por la que necesitas entrar en esto  <\/span><a href=\"https:\/\/barrazacarlos.com\/es\/como-promocionar-tu-negocio-en-internet\/\">\n  <span style=\"font-weight: 400;\">tendencia de marketing online<\/span>\n<\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe46fa5 elementor-widget-divider--view-line_icon elementor-view-default elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"fe46fa5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon elementor-divider__element\">\n\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 576 512\"><path d=\"M336.2 64H47.8C21.4 64 0 85.4 0 111.8v288.4C0 426.6 21.4 448 47.8 448h288.4c26.4 0 47.8-21.4 47.8-47.8V111.8c0-26.4-21.4-47.8-47.8-47.8zm189.4 37.7L416 177.3v157.4l109.6 75.5c21.2 14.6 50.4-.3 50.4-25.8V127.5c0-25.4-29.1-40.4-50.4-25.8z\"><\/path><\/svg><\/div>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58dd8df elementor-widget elementor-widget-heading\" data-id=\"58dd8df\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:&quot;800&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Capitalizar el marketing en v\u00eddeo es la respuesta<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0794b6e elementor-widget elementor-widget-text-editor\" data-id=\"0794b6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Las estad\u00edsticas no mienten.  <\/span><\/p><p><span style=\"font-weight: 400;\">Si est\u00e1 listo para <\/span><a href=\"https:\/\/www.freshbooks.com\/blog\/improve-your-marketing-webinar\" target=\"_blank\" rel=\"noopener\">\n  <span style=\"font-weight: 400;\">mejorar su estrategia de marketing digital<\/span>\n<\/a><span style=\"font-weight: 400;\">, es necesario a\u00f1adir contenido de v\u00eddeo. Es eficaz, atractivo y causa una impresi\u00f3n instant\u00e1nea y duradera. De TikTok a Instagram, de YouTube a Facebook, los v\u00eddeos se est\u00e1n apoderando de la red y de la forma de comercializar con nuestro p\u00fablico objetivo.  <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2aa4af08 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2aa4af08\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-58bbefc6\" data-id=\"58bbefc6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cc14b11 elementor-widget elementor-widget-heading\" data-id=\"cc14b11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">M\u00e1s sobre <b>Content Marketing<\/b><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-731ab600 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"731ab600\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7f93ab06\" data-id=\"7f93ab06\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Video marketing es, sin duda, una de las formas de contenido m\u00e1s efectivas y prevalentes en Internet en este momento. La popularidad de hacer v\u00eddeos y consumirlos se ha disparado en los \u00faltimos a\u00f1os, especialmente gracias al auge de TikTok, Instagram Reels e incluso los v\u00eddeos de Facebook. YouTube tampoco se ha quedado atr\u00e1s en [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":162931,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[678,577,266],"tags":[],"class_list":["post-164255","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-creacion-de-contenido","category-marketing-de-contenidos","category-marketing-digital-es"],"acf":[],"_links":{"self":[{"href":"https:\/\/barrazacarlos.com\/es\/wp-json\/wp\/v2\/posts\/164255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/barrazacarlos.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/barrazacarlos.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/barrazacarlos.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/barrazacarlos.com\/es\/wp-json\/wp\/v2\/comments?post=164255"}],"version-history":[{"count":0,"href":"https:\/\/barrazacarlos.com\/es\/wp-json\/wp\/v2\/posts\/164255\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/barrazacarlos.com\/es\/wp-json\/wp\/v2\/media\/162931"}],"wp:attachment":[{"href":"https:\/\/barrazacarlos.com\/es\/wp-json\/wp\/v2\/media?parent=164255"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/barrazacarlos.com\/es\/wp-json\/wp\/v2\/categories?post=164255"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/barrazacarlos.com\/es\/wp-json\/wp\/v2\/tags?post=164255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}