Carlos Barraza
Author Archive

Carlos Barraza

Business Administration and International Marketing graduated from Tecnológico de Monterrey & Hochschule Pforzheim. Social Media Institute and Hubspot certified. Entrepreneur and blogger.

Changes on business
Family Business

Small businesses can born and die at any moment. Depending to their leader, it will be how the company will transform over time. While they have to strain to grow, at some point they will have to decide on which changes in small business will come. Decisions to expand, sell or

Read More
Sales Force
Family Business

If companies want to survive, before they have start to worry about having a nice office, best logo, etc, is about making sure to keep constant and growing sales force for revenue to support the company´s  operation expenses. Surely, if you talk with close friends and ask them if they

Read More
How to create a linkedin business account
Digital Marketing

Linkedin has become the social network for professionals by default. If we want to show the world our professional face, what we do is to add our profile about our work on Linkedin. Undoubtedly, this network has helped many people to build relationships and find employment. However, you should not

Read More
Big Data Innovation
Innovation

Global companies are striving to improve every day. They have to work hard to become better whitin their market. Big Data Innovation is what enables business improvement by using the large amount of data being created every second. Innovation is needed to remain strongly competing against other companies. While small

Read More
General Accounting Principles
Entrepreneurship

For those who have certain studies or a course in accounting this could be very easy. But certainly, some entrepreneurs may have some gaps regarding general accounting principles. While as entrepreneurs have to suffer with sales, customer service, care of products or service, and more things that may arise, accounting

Read More
Advantages and disadvantages of social media
Digital Marketing

Social networks wherever and at any time. We wake up, we watch our smartphone to check notifications of social networks, then we continue with our daily activities in the morning, and within a few minutes we return to check again our social networks. At work, at lunch break, back to

Read More
Entrepreneurial Success
Entrepreneurship

We know there are many people who have tried to be entrepreneurs, but really how many have been so successful. As I have lived failures when starting businesses, those same mistakes will help build strength that allows to return to act with more experience at the time to be a successful entrepreneur.

Read More
Email marketing companies
Digital Marketing

Email Marketing companies can be a great help when starting this type of publicity. The experience of some professionals in email marketing can undoubtly transfer the knowledge to those who doesn’t know how to use this great tool. Email marketing companies can help businesses to boost sales and keep communications

Read More
Marketing Automation
Digital Marketing

What is Marketing Automation? Technology has been developed  through time to make people lives easier. Within companies, the developed software also made faster various processes that were carried out. If we go to the marketing department, several software that help them to be more efficient have also emerged. The Marketing Automation Software enables teams

Read More
SEO Checklist
Digital Marketing

A very important part of online businesses is that they are working hard to have a better ranking on search engines. For some, this is a every day thing, for some others may not be so. For beginners in the world of blogging, this infographic of Capsicum Mediaworks can be very

Read More